Total Books: 1 - 4 /4
Building a Cashless Society
This book tells the story of how Sweden is becoming a virtually cashless society. Its goal is to improve readers’ understanding ...
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Channel Strategies and Marketing Mix in a Connected World / Saibal Ray, Shuya Yin
Aims to revisit the “traditional” interaction between channel strategies and the marketing mix in a connected world. ...
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Enabling Technologies for Wireless E-Business
Kou and Yesha and their contributors provide comprehensive information on these technologies, including, for example, wireless ...
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Mobile Service Innovation and Business Models
Modern economies depend on innovation in services for their future growth. Service innovation increasingly depends on information ...
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Total Books: 1 - 4 /4
