Web Design and Marketing Solutions for Business Websites
Publication year: 2007
ISBN: 978-1-4302-0262-2
Internet Resource: Please Login to download book
The best business websites serve their readers with strong content, well-architected design, and a focus on usability, readability, and accessibility. This book covers the fundamental aspects of building a website that works for the company, not against it. It covers the essentials of strong copywriting, and then dedicates several chapters to designing user-centric About, Products and Services, and Support sections.
Subject: Professional and Applied Computing, Marketing, blog, design, homepage, language, search engine optimization (SEO), validation
