Book Details

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The book provides instruction on the methods that are vital to data-driven decision making in business, government, and academe. It will appeal to survey statisticians and other scientists engaged in the planning and conduct of survey research, and to those analyzing survey data and charged with extracting compelling information from such data. It will appeal to graduate students and university faculty who are focused on the development of new theory and methods and on the evaluation of alternative methods. Software developers concerned with creating the computer tools necessary to enable sound decision-making will find it essential.