Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well ...
WeiterlesenThis is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold ...
WeiterlesenAddresses the topic of technology use along different touchpoints in context of different services in retailing, both in ...
WeiterlesenExplores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments ...
WeiterlesenCompanies in the fast moving consumer goods industry increasingly look for technologies to improve customer satisfaction ...
WeiterlesenThe Ubiquitous Computing conference series provides the premier forum in which to present original research results in all ...
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