Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well ...
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This is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold ...
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Addresses the topic of technology use along different touchpoints in context of different services in retailing, both in ...
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Explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments ...
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Companies in the fast moving consumer goods industry increasingly look for technologies to improve customer satisfaction ...
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The Ubiquitous Computing conference series provides the premier forum in which to present original research results in all ...
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