Electronic Books

Total Books: 1 - 3 /3
Competition in Marketing

In her first essay Vera Magin uses primary experimental data to explore the effects of information on marketing decisions, ...

Weiterlesen
Empirical Research within Resource-Based Theory

Katja Nothnagel evaluates this growing body of empirical research in resource-based theory. She starts out by deriving six ...

Weiterlesen
Locational Tournaments in the Context of the EU Competitive Environment

The last decade has witnessed a dramatic change in attitude towards foreign direct investment (FDI) and a significant increase ...

Weiterlesen
Total Books: 1 - 3 /3