Electronic Books

Total Books: 1 - 20 /39

Account Management Strategies in B2B Sales : Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools / Hans-Peter Neeb

Provides employees and managers in sales with a clearly defined process for building sustainable business relationships along ...

Agricultural Biotechnology in China

Over the last thirty years, China has developed one of the world’s largest public research programs in agricultural biotechnology. ...

Agricultural Value Chains in India : Ensuring Competitiveness, Inclusiveness, Sustainability, Scalability, and Improved Finance

This book provides a clear holistic conceptual framework of CISS-F (competitiveness, inclusiveness, sustainability, scalability ...

Broadband in Europe

Broadband is a key enabler of the information society, increasing productivity and competitiveness across all sectors of ...

Cities between Competitiveness and Cohesion : Discourses, Realities and Implementation

The book shows that spatial and urban policy continues to be a key site of policy intervention and experimentation. Different ...

Community Quality-of-Life Indicators

Offers critical insights into the thriving international field of community indicators, incorporating the experiences of ...

Competitiveness in the Tourism Sector

International tourism is expected to be a major vehicle of economic development in industrializing countries in the 21st ...

Design, Automation, and Test in Europe : The Most Influential Papers of 10 Years Date

The Design, Automation and Test in Europe (DATE) conference celebrated in 2007 its tenth anniversary. This provides an excellent ...

Entrepreneurial Orientation in Academia

In addition to research and education, today’s role of acadamia in the United States also includes the creation of wealth ...

Entrepreneurship and Business

This book examines the relationship between entrepreneurship, growth and regional aspects of business. The text offers two ...

Europes Automotive Industry on the Move

The automotive industry is a major pillar of the modern global economy and one of Europe’s key industries. There can hardly ...

Formalizing the Shadow Economy in Serbia : Policy Measures and Growth Effects

The main objective of this book is to develop a strategy and policy measures to enhance the formalization of the shadow economy ...

Industrial Competitiveness

The objectives of industrial management are: - Implementation of the policy adopted by the owners or the board of directors ...

Intellectual Property Management

The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...

International Competitiveness in Africa

The effects of international trade and foreign direct investment on developing economies have always been controversial. ...

International Economic Policy Coordination

The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...

Management Quality and Competitiveness

This book showcases examples of excellent manufacturing companies who have succeeded in creating value and job growth in ...

Managing Innovation in Organisations : ostering an Entrepreneurial Approach / Vanessa Ratten

Explores how organisations need to manage their innovation processes in order to compete in the global marketplace. Innovation ...

Masterpieces of Swiss Entrepreneurship Swiss SMEs Competing in Global Markets

This book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance ...

Measuring Entrepreneurship : Building a Statistical System

This volume provides a comprehensive review of the theoretical concepts and empirical models of entrepreneurship from a non-conventional ...

Total Books: 1 - 20 /39