Book Details

Internal communication and management : Theory and praxis communication-centered management / Ulrike Buchholz , Susanne Knorre

Publication year: 2023

: 978-3-658-38614-6

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Deals with these topics Fundamentals of corporate management Introduction to communication-based management theory Perspectives of internal communication in the context of agile management Tasks of corporate management Factors of leadership communication, including normative leadership, strategic controlling and innovation management Outlook for future developments in internal communication


: Business, Management, Marketing, Basics of corporate management, Strategic controlling, Management Communication, Change Management, Management tasks, Company, Competence, Task, Challenge, Executive, Strategy, Employees, Organization