الصفحة 1
الصفحة 1
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Misleading marketing communication : Assessing the impact of potentially deceptive food labelling on consumer behaviour

Presenting four complementary experimental studies targeting recurrent grey-zone scenarios on the Danish food market, the book illustrates the potential of the so-called ShopTrip test paradigm which simulates and registers real-life e-shopping behaviour as it unfolds while yielding new types of data against which opposing assessments of potential misleadingness can be matched. The results are discussed in the light of possible paths of theoretical explanation and implications for future regulative practices, including companies’ self-regulation.

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Handbook of Life Course Health Development

Synthesizes and analyzes the growing knowledge base on life course health development (LCHD) from the prenatal period through emerging adulthood, with implications for clinical practice and public health. It presents LCHD as an innovative field with a sound theoretical framework for understanding wellness and disease from a lifespan perspective, replacing previous medical, biopsychosocial, and early genomic models of health. Interdisciplinary chapters discuss major health concerns (diabetes, obesity), important less-studied conditions (hearing, kidney health), and large-scale issues (nutrition, adversity) from a lifespan viewpoint. In addition, chapters address methodological approaches and challenges by analyzing existing measures, studies, and surveys. The book concludes with the editors’ research agenda that proposes priorities for future LCHD research and its application to health care practice and health policy.

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Engineering self-organising systems ; Vol. 3464 : Methodologies and applications

Self-organisation, self-regulation, self-repair, and self-maintenance are promising conceptual approaches to deal with the ever increasing complexity of distributed interacting software and information handling systems. Self-organising applications are able to dynamically change their functionality and structure without direct user intervention to respond to changes in requirements and the environment. This book comprises revised and extended papers presented at the International Workshop on Engineering Self-Organising Applications, ESOA 2004, held in New York, NY, USA in July 2004 at AAMAS as well as invited papers from leading researchers. The papers are organized in topical sections on state of the art, synthesis and design methods, self-assembly and robots, stigmergy and related topics, and industrial applications.

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