الصفحة 1
الصفحة 1
Entrepreneurship and innovation : Theory, practice and context, 4th
Provides an overview of the theory, Practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader’s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, And to recognise their own abilities in this regard. The book provides the reader with an overview of these elements and how they combine to create new value in the market.
Effective Multicultural Teams : Theory and Practice
Offers something that few other textbooks do: an accessible and understandable approach to discern the implications of complicated research. It will be a useful resource in courses on team building, multicultural and international issues at both the undergraduate and graduate levels. I was most impressed with the use of research from so many different cultures. Too often we take a Western, or even a U.S., perspective and assume that our way is the best way without understanding the cultural contexts. This material certainly avoids that trap.
