الصفحة 1
الصفحة 1
Consumer behavior over the life course : Research frontiers and new directions
Examines consumer behavior using the “life course” paradigm, A multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and illustrating how to apply the life course paradigm’s concepts and theoretical perspectives to study consumer topics in an innovative way. Also oresenting applications of the life course approach in such research topics as decision making, maladaptive behaviors (e.g., compulsive buying, binge eating), consumer well-being, and cognitive decline.
Berufliche passagen im lebenslauf : berufsbildungs- und transitionsforschung in der Schweiz = Vocational passages in the CV : Vocational training and transition research in Switzerland
During the transition from school to work, important groundwork is laid that prepares the further course of a person's life. In addition, this volume presents new results from diverse transition research from all over Switzerland, which are based on various disciplines such as psychology, sociology, educational sciences or educational economics. For this purpose, theoretical foundations and empirical evidence for the analysis and control of significant passages in the life course are developed.
