Experience-Based Communication
Experience-based Communication is a powerful tool. Companies can use it to bring their values to life and to make their messages accessible and credible. By communicating in a way that can be both sensed and felt, companies can increase their influence on internal and external stakeholders - and existing and potential customers. This book teaches you how to architect the way your company is experienced at every real-life touchpoint. How to use physical meetings and locations to create an affinity with a given market segment. And how to engage your audience mentally, physically and socially in order to transform them into loyal customers and willing ambassadors.
Los Angeles and the Summer Olympic Games : Planning Legacies
This book describes the three planning approaches and legacy impacts for the Olympic Games in one locale: the city of Los Angeles, USA.
Analysis file of drug-induced lung injury : expert opinion for analysis of big data
Describes the pathologic conditions of drug-induced lung injuries, monitoring strategies, and guides on how to interpret the evidence. It also dives into particular drugs that caused the disorder, such as EGFR inhibitors, anti-EGFR antibodies, mTOR inhibitors, proteasome inhibitors, immune checkpoint inhibitors, neoangiogenesis inhibitors, and other molecular targeted drugs. It outlines the analysis and interpretation of the post-marketing survey on surveillance of each drug for inducing pulmonary lesions presenting diffuse haziness. The data and analysis from this survey are valuable since a guideline is yet to be established due to limited clinical evidence and cases. As new drugs are developed, establishing treatment and event management is crucial.
Agent-based Supply Network Event Management
Supply Chain Event Management (SCEM)" is one of the major topics in application-oriented Supply Chain Management. However, many solutions lack conceptual precision and currently available client-server SCEM-systems are ill-suited for complex supply networks in today's business environment,In this book a thorough analysis of the event management problem domain is the starting point to develop a generic agent-based approach to Supply Network Event Management. The concept is illustrated with prototypical implementations and assessed in a multi-dimensional evaluation of potential benefits. The main focus lies on practical issues of event management (e.g. semantic interoperability) and economic benefits to be achieved with agent technology in this state-of-the-art problem domain.



