الصفحة 52
الصفحة 52
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Martin Waldseemüller’s 'Carta marina' of 1516 : Study and transcription of the long legends

This book presents the first detailed study of one of the most important masterpieces of Renaissance cartography, Martin Waldseemüller’s Carta marina of 1516. By transcribing, translating into English, and detailing the sources of all of the descriptive texts on the map, as well as the sources of many of the images, the book makes the map available to scholars in a wholly unprecedented way.

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Marswalk One : First Steps on a New Planet

MARSWALK ONE: First Steps on a New Planet addresses the question of why we should embark on a journey to Mars, documenting what the first human crew will do when they place their feet in the red dust of the planet. The book also addresses why we need to carry out these tasks and, more importantly, what a human crew could achieve that an automated mission could not. Understanding the clear benefits of sending a human crew to the surface of Mars, and how these benefits can be seen back on Earth, is the key to sustained long-term public and political support for the programme in terms of cash and commitment. The book accepts that the journey will be made, but does not specify precisely when. Flight time, and how to get to and from the planet are discussed briefly, to understand why the suggested duration spent at Mars is reasonable. The main objective of the work is to look at what science will be done on the surface – supported by orbital operations – and what hardware and technology will be employed to achieve the mission objectives. This analysis is drawn from previous experiences in manned and unmanned space programmes, including Apollo, Skylab, Salyut/Mir, Shuttle and ISS, Viking, Luna/Lunokhod, and recent Mars missions such as Pathfinder and Global Surveyor.

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Markov Chains : Models, Algorithms and Applications

Markov chains are a particularly powerful and widely used tool for analyzing a variety of stochastic (probabilistic) systems over time. This monograph will present a series of Markov models, starting from the basic models and then building up to higher-order models. Included in the higher-order discussions are multivariate models, higher-order multivariate models, and higher-order hidden models. In each case, the focus is on the important kinds of applications that can be made with the class of models being considered in the current chapter. Special attention is given to numerical algorithms that can efficiently solve the models. Therefore, Markov Chains: Models, Algorithms and Applications outlines recent developments of Markov chain models for modeling queueing sequences, Internet, re-manufacturing systems, reverse logistics, inventory systems, bio-informatics, DNA sequences, genetic networks, data mining, and many other practical systems.

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Marketing the Arts : Breaking Boundaries

"The importance of arts consumption and its socio-cultural, political, and economic dimensions / The impact of new technologies, platforms, and alternative artforms on the art market / The importance of the aesthetic experience itself and how to research it / The value of arts-based methods / The art versus commerce debate / The artist as entrepreneur / The role of the arts marketer as market-maker"

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Marketing research Tutoring in University

After having a wide look over similar and competitive universities it seems that there is a large number of students who need extra help to pass in some courses. This project enhances the importance of having reference of tutoring in universities. while searching on several problems to discuss, it turned out to have explicit and intrinsic needs lead me to choose this topic. Now I'm going to link between what was studied during the previous years at the university and how I’ll practice it in order to analyze data, choose specific questions & scurvies and then analyzing all the answers in the correct way.

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Marketing analytics : A machine learning approach

Gives a comprehensive overview of marketing analytics, incorporating machine learning methods of data analysis that automates analytical model building. The volume covers the important aspects of marketing analytics, including segmentation and targeting analysis, statistics for marketing, marketing metrics, consumer buying behavior, neuromarketing techniques for consumer analytics, new product development, forecasting sales and price, web and social media analytics, and much more.

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Maritime Archaeology : Australian Approaches

Subject areas discussed in this book include shipwrecks and abandoned vessels, The application of National and State legislation and management regimes to these underwater cultural heritage sites is also highlighted, together with the important role of avocational divers and training programs in raising the profile of underwater and maritime heritage sites.The book includes a comprehensive bibliography of work conducted both in Australia and by Australian maritime archaeologists in the Asia-Pacific region. This book will be of interest to students and practitioners of maritime and historical archaeology and cultural heritage managers throughout the world .

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Marine Resource Conservation and Poverty Reduction Strategies in Tanzania

Despite the social, nutritional, economical and environmental importance of Tanzanian coastal areas, yet they are vulnerable to both over-exploitation and degradation of their habitats. Using the data from two coastal villages and econometric methods as well as Stochastic Production Frontier techniques, the book demonstrates the extent which various socio-economic dimensions of rural coastal households influence livelihood pathways, production efficiency and attitudes towards conservation initiatives. Thus, attention to differential patterns of rural coastal households presents more viable possibilities for coastal villages to have conservation-development policies/programs that lead to poverty reduction.

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Marine Biotechnology I

Oceans, which occupy up to two thirds of the surface of our planet, were not really approached from scientific point of view until the second half of the 19th century and even the 20th with regard to microbial and unicellular life. Today, the importance of marine biodiversity has been fully recognized. It is, indeed, one of the aspects which, over the two past decades, have made a major contribution to our knowledge and vision of the living planetThis volume of Advances in Biochemical Engineering/Biotechnology illustrates several topics in line with the following broad objectives: thinking ofmarine biotechnology as the controlled production and use of marine organisms and molecules for useful purposes, firstly by exploring aspects of marine biodiversity and exploitation of biomass, then considering the identification, production and processing of marine products.

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March's Advanced Organic Chemistry : Reactions, Mechanisms, and Structure

The opening chapters of March's Advanced Organic Chemistry deal with the structure of organic compounds and discuss important organic chemistry bonds, fundamental principles of conformation, and stereochemistry of organic molecules, and reactive intermediates in organic chemistry. Further coverage concerns general principles of mechanism in organic chemistry, including acids and bases, photochemistry, sonochemistry and microwave irradiation. The relationship between structure and reactivity is also covered.

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Maple and Mathematica : A Problem Solving Approach for Mathematics

the history of mathematics there are many situations in which cal- lations were performed incorrectly for important practical applications. the history of computing the number began in Egypt and Babylon about 2000 years BC, since then many mathematicians have calculated (e. g. , Archimedes, Ptolemy, Vi` ete, etc. ). In modern mathematics there exist computers that can perform various mathematical operations for which humans are incapable. Therefore the computers can be used to verify the results obtained by humans, to discovery new results, to - prove the result sthatahumancanobtain without anytechnology

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Manufacturing Execution Systems - MES

The production plants of today develop into modern service centers. Economic efficiency of modern added value is not a property of products alone but of the process. Decisive potential in business now is a question of process capability, rather than production capability. Process capability in business requires real-time systems for optimization. Business-IT needs to be developed from telecommunications and ERP to real time services, which are not offered by the prevailing ERP systems. Today, only modern Manufacturing Execution Systems (MES) offer real-time applications. They generate current as well as historic mappings of production facilities and thus they can be used as basis for optimizations. It is important to map the supply chain in real time. Increasing complexity in production requires an integrated view of the production and service facilities: detailed scheduling, status collection, quality, performance analysis, tracing of material and so on have to be recorded and displayed in an integrated way.

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Manual of Diagnostic Ultrasound in Infectious Tropical Diseases

This manual is intended to fill a gap in the range of books on ultrasound diagnosis, concentrating exclusively on the diagnosis of infectious and tropical diseases. The book starts with a short introduction to ultrasound diagnosis. The main part describes and discusses the organ-related changes that can be detected with ultrasound in infectious and inflammatory diseases. The infectious and parasitic diseases that can successfully be diagnosed with ultrasound are presented in more detail. The important potential of interventional ultrasound diagnosis and therapy in infectious diseases is described.

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Managing Sustainability : Perspectives From Retailing and Services

Companies and policy makers are prioritizing environmental, social, and governance goals as part of their strategies. Academic research has started to focus on these issues, but many important matters require deeper investigation and reflection, especially in specific sectors. This book focuses on the sustainability issues within the retailing and services sectors.

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Managing Risk and Information Security : Protect to Enable

Examine the evolving enterprise security landscape and discover how to manage and survive risk. While based primarily on the author’s experience and insights at major companies where he has served as CISO and CSPO, the book also includes many examples from other well-known companies and provides guidance for a management-level audience. Managing Risk and Information Security provides thought leadership in the increasingly important area of enterprise information risk and security. It describes the changing risk environment and why a fresh approach to information security is needed. Because almost every aspect of an enterprise is now dependent on technology not only for internal operations but increasing as a part of product or service creation, the focus of IT security must shift from locking down assets to enabling the business while managing and surviving risk. This edition discusses business risk from a broader perspective, including privacy and regulatory considerations. It describes the increasing number of threats and vulnerabilities and offers strategies for developing solutions. These include discussions of how enterprises can take advantage of new and emerging technologies—such as social media and the huge proliferation of Internet-enabled devices—while minimizing risk.

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Managing innovative projects and programs : Using the ISO 56000 standards for guidance and implementation

Provides a step-by-step procedure on how to process a medium- or large-size project, program, or product using an already-established IMS that considers the guidance given in ISO 56002:2019 – Innovation Management Systems Standard. Often the most complicated, complex, difficult, and challenging system used in an organization is the IMS. At the same time, it usually is the most important system because it is the one that generates most of the value-adding products for the organization, and it involves most of the key functions within the organization.

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Managing Innovation and Standards : A Case in the European Heating Industry

This book provides an in-depth study of the management of standards and regulation in sustainable and radical innovation development. It considers the case of micro Combined Heat and Power (mCHP) technology. The developers of this radical innovation in the European heating sector encountered major conflicts when attempting to create or adapt standards when bringing the technology to market. Utilising rich research data and interviews with key actors, the author uses this case to derive a grounded theory on the management of standards and regulation during an innovation process. The results also have important implications for innovators, which are reflected in clear advice for practice.

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Managing Information Quality : Increasing the Value of Information in Knowledge-intensive Products and Processes

It still holds true: information is not always the answer. Information is often part of the problem. While the main goal of information in the business place is to - able adequate decisions and actions, it can also lead to numerous negative effects: it can confuse, block creativity, or it can lead to hectic activism, stress and fatigue. Information can distract and divert attention, and it may even delay important - cisions – the paralysis by analysis. Strategies to avoid these dysfunctional effects of information can be divided into sender-based strategies and receiver-based strategies.

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Managing in the Information Economy : Current Research Issues

Managing in the Information Economy: Current Research Issues presents the recent research directions that address the issue of management in this economy. The contributors include leading researchers with interests in a diverse set of topics. While the volume cannot give a complete and comprehensive picture, it can provide introductions to important areas, and point to some important topics for future research. Therefore the book begins with perspectives at the level of the economy as a whole and then progressively addresses industrial structure, sectors, functions (e-commerce) and business practices. Introductions to the main sections and the papers in each section are provided. The volume is organized around six sections: The Information Economy; Structure and the Organization of the Information Economy; Marketing and Ecommerce

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Managing Global Innovation : Uncovering the Secrets of Future Competitiveness

"Managing Global Innovation is a rich compendium of new concepts of global R&D, enlivened by 18 excellent best-in-class case studies. What is especially impressive, the authors bridge seamlessly theoretical and practical issues about how companies create, transform and implement new technology in an expanding marketplace. This will be intriguing to both the industry and the academic world. The lessons learned are invaluable. The book is a real tour de force, probably destined to become a standard in this field for some time to come." Professor Jeff Huang, Harvard University "This excellent book demonstrates how the dynamics of innovation and creativity can be mastered. Important reading for senior management and a must for R&D leaders."

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