الصفحة 5
الصفحة 5
Adaptive Backstepping Control of Uncertain Systems : Nonsmooth Nonlinearities, Interactions or Time-Variations
This book employs the powerful and popular adaptive backstepping control technology to design controllers for dynamic uncertain systems with non-smooth nonlinearities.
A Theory of Marketing : Outline of a Social Systems Perspective
Marketing has become one of the most influential forces in contemporary market economies. Yet despite ubiquitous empirical presence, uncountable textbook definitions, and sixty years of scholarly work, a coherent sociological understanding of this powerful concept is still amiss. Drawing on Luhmannian social systems theory, historical analysis, and four qualitative studies, the author theorizes on the marketing function as a self-contained system of communications. It is argued that marketing systems prosper within a host organization if and as long as they successfully influence observers' preferences towards particular brands. On these conceptual foundations a comprehensive brand- and communication-centered theory is developed that fulfills Alderson', Cox' and Bartels' foundational requirements for a general theory of marketing in an unprecedented way.
A Linear Systems Primer
Based on a streamlined presentation of the authors' successful work Linear Systems, this textbook provides an introduction to systems theory with an emphasis on control. The material presented is broad enough to give the reader a clear picture of the dynamical behavior of linear systems as well as their advantages and limitations. Fundamental results and topics essential to linear systems theory are emphasized. The emphasis is on time-invariant systems, both continuous- and discrete-time.
A first course in differential equations with modeling applications
A comprehensive treatment of ordinary differential equations, concisely presenting basic and essential results in a rigorous manner. Including various examples from physics, mechanics, natural sciences, engineering and automatic theory, Differential Equations is a bridge between the abstract theory of differential equations and applied systems theory.
