الصفحة 5
الصفحة 5
Consumer psychology : A life span developmental approach
Approaches consumer psychology from a unique perspective - it covers the entire lifespan, from birth to old age. Childhood and youth are not discussed as areas special, different and remote from the rest of consumer research but are integrated into our development as humans. Consumption is viewed as a process by groups and individuals with the cycle continuing through to disposal or ownership and possession. The author discusses how people’s natural lifespan influences their relationship to the things they own, how preferences are developed from childhood and how motivations for purchases change throughout their lives from childhood to old age. This book brings together the most recent findings and theories on child and youth consumption, including children’s understanding of advertising and marketing, teen and youth identities and their consumption tastes.
Consumer behavior over the life course : Research frontiers and new directions
Examines consumer behavior using the “life course” paradigm, A multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and illustrating how to apply the life course paradigm’s concepts and theoretical perspectives to study consumer topics in an innovative way. Also oresenting applications of the life course approach in such research topics as decision making, maladaptive behaviors (e.g., compulsive buying, binge eating), consumer well-being, and cognitive decline.
Concrete structures deteriorated by delayed ettringite formation and alkali-silica reactions
Discusses the behaviour of isolated concrete bottle-shaped struts affected by internal expansion reactions (ISR). For that purpose, the numerical modelling of damaged concrete was performed using the Concrete Damaged Plasticity Model (CDPM) implemented in ABAQUS and validated the model through Sankovich's tests.
Concrete - filled double skin steel tubular column with hybrid fibre reinforced polymer : post fire repair
Highlights the residual strength of the CFDST column, that can be used to determine the most suitable repair method in order to retrofit the column. The book elaborates on the behavior of CFDST column after being exposed to fire. This book also discusses the effectiveness of repair method using single and Hybrid Fibre Reinforced Polymer (FRP) of fire-damaged CFDST columns.
Conceptual Structures: Knowledge Architectures for Smart Applications ; 15th International Conference on Conceptual Structures, ICCS 2007, Sheffield, UK, July 22-27, 2007, Proceedings
Conceptual structures focus on the representation and analysis of concepts, events, actions and objects with applications in - search,softwareengineering,manufacturing and business.The book covers computer science, information technology,artificial int- ligence, philosophy and a variety of applied disciplines to explore novel ways that information technologies can be leveraged to assist human reasoning and interaction for tangible business or social benefits. Conceptual structures can be used to augment human intelligence by facilitating knowledge integration, desion making, the creation of intelligent software systems and the exploration of implicit structures.
Computer vision and graphics ; International Conference, ICCVG 2004, Warsaw, Poland, September 2004, Proceedings
The objectives of the ICCVG are: presentation of current research topics and d- cussions leading to the integration of the community engaged in machine vision and computer graphics, carrying out and supporting research in the ?eld and ?nally pro- tion of new applications. The ICCVG is a continuation of the former International Conference on Computer Graphics and Image Processing called GKPO, held in Poland every second year in May since 1990, organized by the Institute of Computer Science of the Polish Academy of Sciences, Warsaw.
Cognitive Supervision for Robot-Assisted Minimally Invasive Laser Surgery
This thesis lays the groundwork for the automatic supervision of the laser incision process, which aims to complement surgeons’ perception of the state of tissues and enhance their control over laser incisions. The research problem is formulated as the estimation of variables that are representative of the state of tissues during laser cutting. Prior research in this area leveraged numerical computation methods that bear a high computational cost and are not straightforward to use in a surgical setting. This book proposes a novel solution to this problem, using models inspired by the ability of experienced surgeons to perform precise and clean laser cutting. It shows that these new models, which were extracted from experimental data using statistical learning techniques, are straightforward to use in a surgical setup, allowing greater precision in laser-based surgical procedures.
Co-Creativity and engaged scholarship : Transformative methods in social sustainability research
This book explores creative and collaborative research methods within the social sustainability sciences. The term co-creativity is used in reference to both individual methods and overarching research approaches that, through socially inclusive forms of action and reflection, stimulate alternative understandings of why and how things are, and how they could be. Supported by a wide-ranging series of in-depth—including chapters on militant research and guerrilla narrative, decolonial participative approaches, appreciate inquiry and care-ethics, deep-mapping, photo-voice, community-arts, digital participatory mapping, and living labs—the edited collection critically reviews the potential of creative, collaborative and transdisciplinary forms of research praxis to nurture just and transformative processes of change.
Marketing Campaigns That Change Attitude And Behaviors
In this study we will discuss how marketing companies which happened over the years and world wide , how they successfully changed both attitude and behaviors and some of those campaigns managed to plant their ideas deep in our minds making us think its our own beliefs.
Managing logistics systems : Planning and analysis for a successful supply chain
Introduces logistics from a broad perspective to include all activities throughout the product and service life cycle pertaining to supply chain and logistics management, the physical supply and distribution of products, and the corresponding maintenance and support. It recognizes the mutual interdependence of the major functional areas of the organization including marketing, production, and finance. The emphasis throughout the text is on logistics in the context of a total business system design process. It views the business as a "system", managing logistics within that system, and thus transforming their Supply Chain. Pedagogy to aid learning is incorporated throughout every chapter, with chapter objectives, case studies, and concept checks. This text is intended for both upper-level undergraduate and lower-level graduate students in both Business and Engineering on logistics and supply chain tracks. It can also serve as a reference for practitioners actively engaged in day-to-day management of logistics and supply chain activities.
Managing change for sustainable development at higher education in Syria : The case of Arab International University
The aim of this research is to examine sustainability development initiatives in the field of higher education in Syria. The research examines the extent to which the Arab International university is engaged in sustainability practices within the three concepts of sustainability: environmental, economic and social, and examines the implementation of change management approaches on three main dimensions: university strategy, campus green management and integrating sustainability in faculty curriculum.
Managing Care : A Shared Responsibility
The concept of genuine responsibility, recognizing the complexity of health care and the need for stakeholder-specific interpretations of responsibility, proposes as the underlying premise of responsibility (at least in regard to health care) the social agreement that distributive choices should be made on the basis of the premise of deliberate reciprocity. When all parties share the same foundation on which the notion of responsibility is built the resulting trust and cooperation among stakeholders enables them to find morally appropriate solutions in reforming health care.This book that is at the same time provocative and important. It proposes to change the way we think about deploying healthcare resources. It will accomplish its goal for readers who are willing to be challenged at a basic level. Intellectually sound and a very good read too.
Management by Business Process : A Managerial Perspective of People, Process, and Technology
To support businesses managed through an organizational structure oriented by business processes, it is essential that the manager has a set of knowledge, technical skills, and professional demeanor. This text focuses on these aspects, presenting: a) the theoretical foundation, describing the central concepts of the M-B-BP approach; b) the set of necessary techniques from different areas, describing and exemplifying those skills; and c) the required behaviors of managers and employees for structuring, operation, management, and continuous improvement of the organization's business processes.
Managed Software Evolution
This book presents the outcomes of the “Design for Future – Managed Software Evolution” .The different lifecycles of software and hardware platforms lead to interoperability problems in such systems. Instead of separating the development, adaptation and evolution of software and its platforms, as well as aspects like operation, monitoring and maintenance, they should all be integrated into one overarching process. Accordingly, the book is split into three major parts, the first of which includes an introduction to the nature of software evolution, followed by an overview of the specific challenges and a general introduction to the case studies used in the project. The second part of the book consists of the main chapters on knowledge carrying software, and cover tacit knowledge in software evolution, continuous design decision support, model-based round-trip engineering for software product lines, performance analysis strategies, maintaining security in software evolution, learning from evolution for evolution, and formal verification of evolutionary changes. In turn, the last part of the book presents key findings and spin-offs. The individual chapters there describe various case studies, along with their benefits, deliverables and the respective lessons learned. An overview of future research topics rounds out the coverage.
Managed Ecosystems and CO2 : Case Studies, Processes, and Perspectives
Managed ecosystems cover a large part of the Earth's land surface, provide almost all of our food and most of our wood and fibre, and are increasingly a source of renewable energy. Forecasting the ability of managed ecosystems to continue these vital roles in a globally changing environment is an inter-disciplinary challenge. To elucidate the complex responses of managed systems to elevated [CO2], several free air carbon dioxide enrichment (FACE) facilities were established. These FACE systems allow large areas to be exposed to the elevated [CO2] we expect by the middle of the century. This volume summarizes the main findings from 13 experiments with annual crops, permanent pastures and plantation forests at 11 sites throughout the world during the past ten years. The results significantly alter our perception of how rising [CO2] will directly affect these managed ecosystems, with implications for policy, plant-breeding objectives and adaptation.
Machine Learning : ECML 2005 ; 16th European Conference on Machine Learning, Porto, Portugal, October 3-7, 2005, Proceedings
The European Conference on Machine Learning (ECML) and the European Conference on Principles and Practice of Knowledge Discovery in Databases (PKDD) were jointly organized this year for the ?fth time in a row, after some years of mutual independence before. After Freiburg (2001), Helsinki (2002), Cavtat (2003) and Pisa (2004), Porto received the 16th edition of ECML and the 9th PKDD in October 3–7. Having the two conferences together seems to be working well: 585 di?erent paper submissions were received for both events, which maintains the high s- mission standard of last year. Of these, 335 were submitted to ECML only, 220 to PKDD only and 30 to both. Such a high volume of scienti?c work required a tremendous e?ort from Area Chairs, Program Committee members and some additional reviewers. On average, PC members had 10 papers to evaluate, and Area Chairs had 25 papers to decide upon. We managed to have 3 highly qualified independent reviews per paper (with very few exceptions) and one additional overall input from one of the Area Chairs. After the authors’ responses and the online discussions for many of the papers, we arrived at the ?nal selection of 40 regular papers for ECML and 35 for PKDD. Besides these, 32 others were accepted as short papers for ECML and 35 for PKDD. This represents a joint acceptance rate of around 13% for regular papers and 25% overall.
Longer Life and Healthy Aging
Focuses on theoretical issues and empirical findings related to trends and determinants of healthy aging, including factors related to "healthy longevity" of the oldest-old, aged 80 and over. The group is the most rapidly increasing elderly sub-population and is most likely to need assistance in daily living in all countries. Chapters include both longitudinal and cross-sectional data from North America, Europe, and Asia in country-specific studies and cross-national comparisons. Part I focuses on the definition, components, concepts, measurements, and determinants of healthy aging, and discusses the trends and patterns of disability and healthy life expectancy at the macro level. Part II addresses individual healthy aging, including its biological and socio-demographic aspects. Part III focuses on issues concerning the family and healthy aging, and Part IV explores formal and informal care for healthy aging through governmental policy interventions and community service programs.
Living with Disfigurement in Early Medieval Europe
Examines social and medical responses to the disfigured face in early medieval Europe, arguing that the study of head and facial injuries can offer a new contribution to the history of early medieval medicine and culture, as well as exploring the language of violence and social interactions. Despite the prevalence of warfare and conflict in early medieval society, and a veritable industry of medieval historians studying it, there has in fact been very little attention paid to the subject of head wounds and facial damage in the course of war and/or punitive justice. The impact of acquired disfigurement —for the individual, and for her or his family and community—is barely registered, and only recently has there been any attempt to explore the question of how damaged tissue and bone might be treated medically or surgically..
Lifelong Learning, Participation and Equity
In many countries, schools, universities and other traditional learning institutions are not providing for the educational needs of all members of the community. In many communities, particularly in regional, rural and disadvantaged areas, there are only limited options for people to undertake learning. Limited participation in learning has the danger of reinforcing people’s alienation from mainstream education and from participation and inclusion in social institutions and economic and community life more generally. This book addresses the challenge of identifying effective ways of accommodating the learning needs of all people and in so doing achieving the goals of lifelong learning for all.
Le dépistage du cancer du sein : un enjeu de santé publique = Breast cancer screening: a public health issue
Fifteen years after the first experiments, the breast cancer screening program was rolled out in France in 2004. It is aimed at more than eight million women aged 50 to 74. Public health action on such a scale is exemplary in Europe and especially in France where the health system is not centralized. The new edition of this book takes stock of the current state of the program and its initial results. It updates technical and radiological aspects, assessment indicators, communication and forensic problems and finally the progress of foreign programs. The history of the French program is detailed from the 1990s until 2006, with the publication of the latest version of the specifications by the Directorate General of Health. The short and medium term objectives are re-specified: to increase the participation of women, to retain them and to further improve the quality of practices. The challenge is to combine the performance of screening and therapeutic management to finally achieve a clear reduction in mortality, which has remained stable for twenty years.
