الصفحة 4
الصفحة 4
Neuroeconomia, neuromarketing e processi decisionali = Neuroeconomics, neuromarketing and decision-making processes
The book covers a sector, that of the application of modern neuroscience techniques to the fields of economics and marketing, recently born and of great interest to the public, to advertisers as well as to neuroscience scholars. The book presents, in plain language and not for experts in the field, the structure and functioning of the brain (as it is known today) during human decision-making processes. Of interest is the analysis of how the different neuronal systems within the brain can cooperate with each other in generating decisions. All this simple physiological treatment is inserted in the context of the analysis of brain activity while watching commercial clips. In the original study presented in this book, the variables involved were those related to the recall of television advertising in a sample of normal young subjects. This study is simply the first that is carried out of this type in Italy and will be intended to be a reference point for subsequent studies in the sector.
Neural Preprocessing and Control of Reactive Walking Machines: Towards Versatile Artificial Perception-Action Systems
This book presents biologically inspired walking machines interacting with their physical environment. It describes how the designs of the morphology and the behavior control of walking machines can benefit from biological studies. The purpose of this book is to develop a modular structure of neural control generating different reactive behaviors of the physical walking machines, to analyze the neural mechanisms underlying the reactive behaviors, and to demonstrate the sensor fusion technique leading to smooth switching between appropriate behaviors, like obstacle avoidance and sound tropism.
NETWORKING 2002 : Networking technologies, services, and protocols ; performance of computer and communication Networks, mobile and wireless communications ; 2nd International IFIP-TC6 Networking Conference, Pisa, Italy, May 19-24, 2002 Proceedings
This book constitutes the refereed proceedings of the Second IFIP-TC6 Netw- king Conference, Networking 2002. Networking 2002 was sponsored bythe IFIP Working Groups 6.2, 6.3, and 6.8. For this reason the conference was structured into three tracks: i) Networking Technologies, Services, and Protocols, ii) Perf- mance of Computer and Communication Networks, and iii) Mobile and Wireless Communications. This year the conference received 314 submissions coming from 42 countries from all ?ve continents Africa (4), Asia (84), America (63), Europe (158), and Oc- nia (5).
Network Science, Nonlinear Science and Dynamic Game Theory Applied to the Study of Infrastructure Systems
Network Science, Nonlinear Science and Infrastructure Systems has been written by leading scholars in these areas. Its express purpose is to develop common theoretical underpinnings to better solve modern infrastructural problems. It is felt by many who work in these fields that many modern communication problems, ranging from transportation networks to telecommunications, Internet, supply chains, etc., are fundamentally infrastructure problems. Moreover, these infrastructure problems would benefit greatly from a confluence of theoretical and methodological work done with the areas of Network Science, Dynamical Systems and Nonlinear Science. This book is dedicated to the formulation of infrastructural tools that will better solve these types of infrastructural problems.
Network Control and Engineering for QOS, Security and Mobility, III ; IFIP TC6 / WG6.2, 6.6, 6.7 and 6.8. Third International Conference on Network Control and Engineering for QoS, Security and Mobility, NetCon 2004 on November 2-5, 2004, Palma de Mallorca, Spain
This volume contains the proceedings of the Third International Conference on Network Control and Engineering for Quality of Service, Security and Mobility (Net-Con'2004), celebrated in Palma de Mallorca (Illes Balears, Spain) during November 2-5, 2004. This IFIP TC6 Conference was organized by the Universitat de les Illes Balears and sponsored by the following Working Groups: WG6.2 (Network and Internetwork Architectures), WG6.6 (Management of Networks and Distributed Systems), WG6.7 (Smart Networks) and WG6.8 (Mobile and Wireless Communications). The rapid evolution of the networking industry introduces new exciting challenges that need to be explored by the research community. The adoption of Internet as the global network infrastructure places the issue of quality of service among one of the hot topics nowadays: a huge diversity of applications with quite different service requirements must be supported over a basic core of protocols. Also, the open and uncontrolled nature of Internet enforces the need to guarantee secure transactions among users, thus placing security as another hot topic. Finally, the explosion of mobility and its integration as part of the global infrastructure are probably now the most challenging issues in the networking field.
Network and Parallel Computing ; IFIP International Conference, NPC 2008, Shanghai, China, October 18-20, 2008. Proceedings
This book constitutes the refereed proceedings of the IFIP International Conference on Network and Parallel Computing, NPC 2008, held in Shanghai, China in October 2008.The 32 revised full papers presented were carefully selected from over 140 submissions. The papers are organized in topical sections on network technologies; network applications; network and parallel architectures; parallel and distributed software.
Network Analysis : Methodological Foundations
‘Network’ is a heavily overloaded term, so that ‘network analysis’ means different things to different people. Specific forms of network analysis are used in the study of diverse structures such as the Internet, interlocking directorates, transportation systems, epidemic spreading, metabolic pathways, the Web graph, electrical circuits, project plans, and so on. There is, however, a broad methodological foundation which is quickly becoming a prerequisite for researchers and practitioners working with network models. From a computer science perspective, network analysis is applied graph theory. Unlike standard graph theory books, the content of this book is organized according to methods for specific levels of analysis (element, group, network) rather than abstract concepts like paths, matchings, or spanning subgraphs. Its topics therefore range from vertex centrality to graph clustering and the evolution of scale-free networks. In 15 coherent chapters, this monograph-like tutorial book introduces and surveys the concepts and methods that drive network analysis, and is thus the first book to do so from a methodological perspective independent of specific application areas.
Netter's essential histology with correlated histopathology
Concise and easy to use, it integrates gross anatomy and embryology with classic histology slides and state-of-the-art scanning electron microscopy, offering a clear, visual understanding of this complex subject. Additional histopathology images, more clinical boxes, and new histopathology content ensure that this textbook-atlas clearly presents the most indispensable histologic concepts and their clinical relevance. Helps you recognize both normal and diseased structures at the microscopic level with the aid of succinct explanatory text as well as numerous clinical boxes. Features more histopathology content and additional clinical boxes to increase your knowledge of pathophysiology and clinical relevance. Includes high-quality light and electron micrographs, including enhanced and colorized electron micrographs that show ultra-structures in 3D, side by side with classic Netter illustrations that link your knowledge of anatomy and cell biology to what is seen in the micrographs.
Nearrings and Nearfields ; Proceedings of the Conference on Nearrings and Nearfields, Hamburg, Germany July 27 - August 3, 2003
This present volume is the Proceedings of the 18th International Conference on Nearrings and Nearfields held at the Helmut-Schmidt-Universitat, Universitat der Bundeswehr Hamburg, from July 27-August 3, 2003. It contains the written versions of the lectures by the five invited speakers. These concern recent developments of planar nearrings, nearrings of mappings, group nearrings and loop-nearrings. One of them is a long and very substantial research paper "The Z-Constrained Conjecture". These are followed by 13 contributions reflecting the diversity of the subject of nearrings and related structures. Besides the purely algebriac structure theory, these papers show many connections of nearring theory with group theory, combinatorics, geometries, and topology, and all contain original research.
Nb3Sn Accelerator Magnets : Designs, Technologies and Performance
This book is written by world-recognized experts in the fields of applied superconductivity and superconducting accelerator magnet technologies. It provides a contemporary review and assessment of the experience in research and development of high-field accelerator dipole magnets based on Nb3Sn superconductor over the past five decades. The reader attains clear insight into the development and the main properties of Nb3Sn composite superconducting wires and Rutherford cables, and details of accelerator dipole designs, technologies and performance. Special attention is given to innovative features of the developed Nb3Sn magnets. The book concludes with a discussion of accelerator magnet needs for future circular colliders.
Nature-Based Flood Risk Management on Private Land : Disciplinary Perspectives on a Multidisciplinary Challenge
This book addresses the various disciplinary aspects of nature-based solutions in flood risk management on private land. In recent decades, water management has been moving towards nature-based solutions. These are assumed to be much more multi-purpose than traditional “grey infrastructures” and seem to be regarded as a panacea for many environmental issues. At the same time, such measures require more – and mostly privately owned – land and more diverse stakeholder involvement than traditional (grey) engineering approaches. They also present challenges related to different disciplines. Nature-based solutions for flood risk management not only require technical expertise, but also call for interdisciplinary insights from land-use planning, economics, property rights, sociology, landscape planning, ecology, hydrology, agriculture and other disciplines to address the challenges of implementing them. Ultimately, nature-based flood risk management is a multi-disciplinary endeavor.
Nature by Design : The Practice of Biophilic Design
Describes the basic principles, practices, and options for successfully implementing biophilic design. He shows us what is—and isn’t—good biophilic design using examples of workplaces, healthcare facilities, schools, commercial centers, religious structures, and hospitality settings. This book will to appeal to architects, designers, engineers, scholars of human evolutionary biology, and—with more than one hundred striking images of designs—anyone interested in nature‑inspired spaces.
Natural poisons and venoms: Plant toxins : Polyketides, phenylpropanoids and further compounds
Biogenic toxins are fascinating natural products characterized by an enormous diversity of chemical structures and pharmacological activities. They not only pose hazards to humans and animals, but they are important components in the interplay of substances and living beings in nature and, moreover, important sources for new drugs.
Natural poisons and venoms : Animal toxins
Biogenic toxins are fascinating natural products characterized by an enormous diversity of chemical structures and pharmacological activities. They not only pose hazards to humans and animals, but they are important components in the interplay of substances and living beings in nature and, moreover, important sources for new drugs.
Natural poisons and venom : Plant toxins : Terpenes and steroids
Biogenic toxins are fascinating natural products characterized by an enormous diversity of chemical structures and pharmacological activities. They not only pose hazards to humans and animals, but they are important components in the interplay of substances and living beings in nature and, moreover, important sources for new drugs.
Natural occurrence and biological activities of quinoline derivatives
Provides a comprehensive overview of quinoline derivatives, focusing on their chemical structure, biological activities, and therapeutic benefits. It delves into the natural sources of these derivatives, covering their isolation, characterization, and potential therapeutic applications, particularly in areas such as anti-cancer, anti-inflammatory, antimicrobial, and antimalarial activity. With its emphasis on providing valuable reference material, this book is an indispensable resource for researchers, educators, and professionals in the fields of chemistry, biology, pharmacology, and drug discovery.
Natural Fullerenes and Related Structures of Elemental Carbon
This book provides an up-to-date summary of the state of knowledge on natural fullerenes occurrences and the laboratory techniques used to determine their presence at low concentration in rock samples. It demonstrates that natural fullerenes exist and should be searched for in places not yet considered such as carbon-containing deep-seated crustal rocks.Natural Fullerenes and Related Structures of Elemental Carbon is written for professional astronomers, meteoriticists, earth and planetary scientists, biologists and chemists interested in carbon and hydrocarbon vapor condensation. It is an invaluable resource for practicing research scientists and science teachers in Earth and Planetary Science, Astronomy and Carbon Science.
Natural Disasters as Interactive Components of Global-Ecodynamics
This book opens a new approach to the study of global environmental changes having unfavourable character for mankind and other living systems. The main advantage of the book consists in the accumulation of knowledge from different sciences to parametrize the global ecodynamic process. Natural catastrophes are considered as an interactive element of global natural dynamics which are described by means of simulation models of global nature/society. The realization of this approach allows the integration within a complex structure of all international and national means of environmental monitoring and provides a tool for objective evaluation of the environmental quality. The main purpose of this book is to develop a universal information technology to estimate the state of environmental subsystems functioning under various climatic and anthropogenic conditions.
Natural building techniques : A guide to ecological methods and materials
Natural materials are increasingly being valued for their use in a wide range of techniques and solutions, not just for building cabins in the countryside, but also for housing, schools and city structures. As the need to respond to climate change becomes a serious requirement for all building projects, so too does our understanding of how these bio-based and renewable materials can help to reduce carbon emissions. With convincing evidence that natural materials work as well as, if not better than, conventional materials, this helpful guide offers an outline of many of the materials, products and methods of construction that are available, equipping readers with confidence to create healthy, ecological homes.
Nato And Terrorism : On Scene : New Challenges for First Responders and Civil Protection
This book provides information about how leading agencies across the NATO membership are preparing to confront and respond to terrorists deploying Weapons of Mass Destruction (WMD), Weapons of Mass Killing (WMK) and Weapons of Mass Disruption (WMDi). Based on contributions by experts from NATO member states, Israel and the Russian Federation, this book offers information on fourth generation warfare as a new challenge to first responders. It also provides a variety of insights into methods for preparing for and responding to WMD-, WMK-, and WMDi-events, using new technologies and strategies. Furthermore, the book offers solution for restoring the community to functioning after such a major terror attack. Topics include preparing, planning, operations, equipment, training and unique applications of existing technologies for countering terrorist attacks against cities and their infrastructure.
