الصفحة 36
الصفحة 36
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Contemporary Issues in Luxury Brand Management

Provides a comprehensive overview of the key themes surrounding luxury brand management and the core issues faced by luxury firms today. The luxury industry has undergone a series of dynamic changes in the past twenty years. Economic trends, digital transformation, and changing consumer habits are creating a new competitive landscape where traditional strategies will not necessarily provide continued growth and profitability. Approaching luxury from a realistic brand management perspective, this book works step-by-step through a typical luxury course structure, covering sustainability, heritage, emerging brands, digital marketing and analytics, curation, intellectual property, and start-ups.

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Contemporary Bioethics : Islamic Perspective

This book discusses the common principles of morality and ethics derived from divinely endowed intuitive reason through the creation of al-fitr' a (nature) and human intellect (al-‘aql). Biomedical topics are presented and ethical issues related to topics such as genetic testing, assisted reproduction and organ transplantation are discussed. Whereas these natural sources are God’s special gifts to human beings, God’s revelation as given to the prophets is the supernatural source of divine guidance through which human communities have been guided at all times through history. The second part of the book concentrates on the objectives of Islamic religious practice – the maqa' sid – which include: Preservation of Faith, Preservation of Life, Preservation of Mind (intellect and reason), Preservation of Progeny (al-nasl) and Preservation of Property. Lastly, the third part of the book discusses selected topical issues, including abortion, assisted reproduction devices, genetics, organ transplantation, brain death and end-of-life aspects.

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Consumer perception of product risks and benefits

Reflects the current thinking and research on how consumers’ perception of product risks and benefits affects their behavior. It provides the scientific, regulatory and industrial research community with a conceptual and methodological reference point for studies on consumer behavior and marketing. The contributions address various aspects of consumer psychology and behavior, risk perception and communication, marketing research strategies, as well as consumer product regulation. The book is divided into 4 parts: Product risks; Perception of product risks and benefits; Consumer behavior; Regulation and responsibility.

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Consumer behavior over the life course : Research frontiers and new directions

Examines consumer behavior using the “life course” paradigm, A multidisciplinary framework for studying people's lives, structural contexts, and social change. It contributes to marketing research by providing new insights into the study of consumer behavior and illustrating how to apply the life course paradigm’s concepts and theoretical perspectives to study consumer topics in an innovative way. Also oresenting applications of the life course approach in such research topics as decision making, maladaptive behaviors (e.g., compulsive buying, binge eating), consumer well-being, and cognitive decline.

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Construction materials, methods, and techniques : Building for a sustainable future

Covers both traditional and contemporary materials, current industry standards and new and emerging technologies. The only text organized according to the Construction Specifications Institute (CSI) MasterFormat (R) standards, construction materials, methods and techniques: building for a sustainable future, fifth edition, features a reader-friendly style and logical structure, which follows the construction process step-by-step from project inception to completion. The new edition provides up-to-date coverage of dramatic changes underway in the construction industry, including advances in pre-fabricated construction; increased use of drones, robotics and artificial intelligence; net-zero buildings and lean construction. You'll learn about key current industry developments and standards, as well as latest relevant building codes, all presented within a dynamic, richly illustrated new design.

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Construction and Building Automation : From Concepts to Implementation

Intended to be used as a textbook in undergraduate civil engineering and construction courses to introduce cutting edge mechanical, electrical and computer science topics that are needed for civil and construction engineers to collaborate in inter-disciplinary automation projects. Introduces hardware and software needed for automating engineering tasks ; Presents examples of applications in the control of building systems ; Illustrates of the use of automation for improving construction processes ; Provides a lucid introduction to advanced computing concepts, machine learning, artificial intelligence, and control algorithms to construction and engineering students.

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Constructing Ambient Intelligence ; AmI 2007 Workshops Darmstadt, Germany, November 7-10, 2007 Revised Papers

This book constitutes the refereed proceedings of the workshops of the First European Conference on Ambient Intelligence, AmI 2007, held in Darmstadt, Germany, in November 2007.

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Constraint satisfaction techniques for agent-based reasoning

Constraint satisfaction problems are significant in the domain of automated reasoning for artificial intelligence. They can be applied to the modeling and solving of a wide range of combinatorial applications such as planning, scheduling and resource sharing in a variety of practical domains such as transportation, production, supply-chains, network management and human resource management. In this book we study new techniques for solving constraint satisfaction problems, with a special focus on solution adaptation applied to agent reasoning.

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Constraint handling rules : Current research topics

The Constraint Handling Rules (CHR) language is a declarative concurrent committed-choice constraint logic programming language consisting of guarded rules that transform multisets of relations called constraints until no more change occurs. The aim of this volume was to attract high-quality research papers on these recent advances in Constraint Handling Rules.

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Conditionals, Information, and Inference

Conditionals are fascinating and versatile objects of knowledge representation. On the one hand, they may express rules in a very general sense, representing, for example, plausible relationships, physical laws, and social norms. On the other hand, as default rules or general implications, they constitute a basic tool for reasoning, even in the presence of uncertainty. In this sense, conditionals are intimately connected both to information and inference. Due to their non-Boolean nature, however, conditionals are not easily dealt with. They are not simply true or false — rather, a conditional “if A then B” provides a context, A, for B to be plausible (or true) and must not be confused with “A entails B” or with the material implication “not A or B.” This ill- trates how conditionals represent information, understood in its strict sense as reduction of uncertainty. To learn that, in the context A, the proposition B is plausible, may reduce uncertainty about B and hence is information. The ab- ity to predict such conditioned propositions is knowledge and as such (earlier) acquired information. The ?rst work on conditional objects dates back to Boole in the 19th c- tury, and the interest in conditionals was revived in the second half of the 20th century, when the emerging Arti?cial Intelligence made claims for appropriate formaltoolstohandle“generalizedrules.”Sincethen,conditionalshavebeenthe topic of countless publications, each emphasizing their relevance for knowledge representation, plausible reasoning, nonmonotonic inference, and belief revision.

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Condition Monitoring and Control for Intelligent Manufacturing

Manufacturing systems and processes are becoming increasingly complex, making more rational decision-making in process control a necessity. The book presents a wide and comprehensive review of the key areas of research in machine condition monitoring and control, before focusing on an in-depth treatment of each important technique, from multi-domain signal processing for defect diagnosis to web-based information delivery for real-time control.

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Concurrency, Graphs and Models : Essays Dedicated to Ugo Montanari on the Occasion of His 65th Birthday

The volume consists of seven sections, six of which are dedicated to the main research areas to which Ugo Montanari has contributed: Graph Transformation; Constraint and Logic Programming; Software Engineering; Concurrency; Models of Computation; and Software Verification.

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Conceptual Structures: Knowledge Architectures for Smart Applications ; 15th International Conference on Conceptual Structures, ICCS 2007, Sheffield, UK, July 22-27, 2007, Proceedings

Conceptual structures focus on the representation and analysis of concepts, events, actions and objects with applications in - search,softwareengineering,manufacturing and business.The book covers computer science, information technology,artificial int- ligence, philosophy and a variety of applied disciplines to explore novel ways that information technologies can be leveraged to assist human reasoning and interaction for tangible business or social benefits. Conceptual structures can be used to augment human intelligence by facilitating knowledge integration, desion making, the creation of intelligent software systems and the exploration of implicit structures.

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Conceptual Structures : Knowledge Visualization and Reasoning; 16th International Conference on Conceptual Structures, ICCS 2008 Toulouse, France, July 7-11, 2008 Proceedings

This book constitutes the refereed proceedings of the 16th International Conference on Conceptual Structures, ICCS 2008, held in Toulouse, France, in July 2008.

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Conceptual Structures : Inspiration and Application ; 14th International Conference on Conceptual Structures, ICCS 2006, Aalborg, Denmark, July 16-21, 2006, Proceedings

th The 14 International Conference on Conceptual Structures (ICCS 2006) was held in Aalborg, Denmark during July 16 – 21, 2006. Responding to the Call for Papers, we received 62 papers from 20 different countries, representing six different continents. This clearly indicates the international nature of the ICCS community as well as the widespread interest which was spawned by the previous conferences.

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Concepts, Frames and Cascades in Semantics, Cognition and Ontology

This book presents novel theoretical, empirical and experimental work exploring the nature of mental representations that support natural language production and understanding, and other manifestations of cognition. One fundamental question raised in the text is whether requisite knowledge structures can be adequately modeled by means of a uniform representational format, and if so, what exactly is its nature. Frames are a key topic covered which have had a strong impact on the exploration of knowledge representations in artificial intelligence, psychology and linguistics; cascades are a novel development in frame theory. Other key subject areas explored are: concepts and categorization, the experimental investigation of mental representation, as well as cognitive analysis in semantics. This book is of interest to students, researchers, and professionals working on cognition in the fields of linguistics, philosophy, and psychology.

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Concepts in action : Representation, learning, and application

This book is a timely contribution in presenting recent issues, approaches, and results that are not only central to the highly interdisciplinary field of concept research but also particularly important to newly emergent paradigms and challenges. The contributors present a unique, holistic picture for the understanding and use of concepts from a wide range of fields including cognitive science, linguistics, philosophy, psychology, artificial intelligence, and computer science. The chapters focus on three distinct points of view that lie at the core of concept research: representation, learning, and application. The contributions present a combination of theoretical, experimental, computational, and applied methods that appeal to students and researchers working in these fields.

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Concept Lattices and Their Applications ; Fourth International Conference, CLA 2006 Tunis, Tunisia, October 30-November 1, 2006 Selected Papers

This book constitutes the refereed proceedings of the Fourth International Conference on Concept Lattices and their Applications, CLA 2006, held in Tunis, Tunisia, October 30-November 1, 2006.

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Computing science, communication and security ; 2nd International Conference, COMS2 2021, Gujarat, India, February 6–7, 2021, Revised Selected Papers

This book constitutes revised selected papers of the Second International Conference on Computing Science, Communication and Security, COMS2 2021, held in Gandhinagar, India, in February 2021. Due to the COVID-19 pandemic the conference was held virtually. The 19 full papers were thoroughly reveiwed and selected from 105 submissions. Papers are organised according to the topical sections on artificial intelligence and machine learning; networking and communications.

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Computing science, communication and security ; 1st International Conference, COMS2 2020, Gujarat, India, March 26–27, 2020, revised selected papers

Constitutes revised selected papers of the First International Conference on Computing Science, Communication and Security, COMS2 2020, held in March 2020. Due to the COVID-19 pandemic the conference was held virtually. The 26 full papers and 1 short paper were thoroughly reveiwed and selected from 79 submissions. Papers are organised according to the topical sections on artificial intelligence and machine learning; network, communication and security; computing science.

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