الصفحة 31
الصفحة 31
Digital analytics for marketing
Provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective. Also demonstrates how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into data analysis, explaining how to "connect the dots" and "humanize" information to make effective marketing decisions. It overs timely topics, such as social media, web analytics, marketing analytics challenges, and dashboards, helping students to make sense of business measurement challenges, extract insights, and take effective actions. The book’s experiential approach, combined with chapter objectives, summaries, and review questions, will engage readers, deepening their learning by helping them to think outside the box.
Differential Equations, Chaos and Variational Problems
Differential equations are a fast evolving branch of mathematics and one of the mathematical tools most used by scientists and engineers. This book gathers a collection of original articles and state-of-the-art contributions, written by highly distinguished researchers working in differential equations, delay-differential equations, differential inclusions, variational problems, Young measures, control theory, dynamical systems, chaotic systems and their relations with physical systems. The forefront of research in these areas is represented in this volume.
Differential Equations with Symbolic Computation
This book presents the state-of-the-art in tackling differential equations using advanced methods and software tools of symbolic computation. It focuses on the symbolic-computational aspects of three kinds of fundamental problems in differential equations: transforming the equations, solving the equations, and studying the structure and properties of their solutions.
Differential Analysis on Complex Manifolds
In developing the tools necessary for the study of complex manifolds, this comprehensive, well-organized treatment presents in its opening chapters a detailed survey of recent progress in four areas: geometry (manifolds with vector bundles), algebraic topology, differential geometry, and partial differential equations. Subsequent chapters then develop such topics as Hermitian exterior algebra and the Hodge *-operator, harmonic theory on compact manifolds, differential operators on a Kahler manifold, the Hodge decomposition theorem on compact Kahler manifolds, the Hodge-Riemann bilinear relations on Kahler manifolds, Griffiths's period mapping, quadratic transformations, and Kodaira's vanishing and embedding theorems.
Diagnosis and Treatment of Human Mycoses
Diagnosis and Treatment of Human Mycoses brings together globally-recognized mycoses experts to guide readers in the use of current knowledge in the field of medical mycology to manage those who suffer from fungal infections (mycoses). Often, diagnostic strategies and tests, including basic and directed culturing techniques, histopathology with standard and special stains, serological methods, and radiological studies all need to be considered and commonly combined to make the diagnosis of fungal infection. This volume first introduces and reviews these tools separately and then as they pertain to specific infections or groups of diseases. The volume consists of four parts. Parts I-III provide an overview of diagnostic and therapeutic tools, and part IV presents the human mycoses.Diagnosis and Treatment of Human Mycoses is meant to be a concise text that will provide the busy infectious disease, hematology–oncology, pulmonology, or critical care specialist a practical tool to diagnose and manage fungal infections. In addition, the depth of the material in the text will provide these and other medical specialists and trainees an excellent reference and learning resource.
Diabetes mellitus and oral health : an interprofessional approach
A practical tool for dentists and dental hygienists providing oral health care to patients with diabetes mellitus. Firmly grounded in the latest evidence, the book addresses medical considerations, dental considerations, and case scenarios from clinical practice in three easily accessible sections.
DevOps Tools for Java Developers : Best Practices from Source Code to Production Containers
Explore software lifecycle best practices Use DevSecOps methodologies to facilitate software development and delivery Understand the business value of DevSecOps best practices Manage and secure software dependencies Develop and deploy applications using containers and cloud native technologies Manage and administrate source control repositories and development processes Use automation to set up and administer build pipelines Identify common deployment patterns and antipatterns Maintain and monitor software after deployment
Development Policies and Policy Processes in Africa : Modeling and Evaluation
Examines the methodological challenges in analyzing the effectiveness of development policies. It presents a selection of tools and methodologies that can help tackle the complexities of which policies work best and why, and how they can be implemented effectively given the political and economic framework conditions of a country. The contributions in this book offer a continuation of the ongoing evidence-based debate on the role of agriculture and participatory policy processes in reducing poverty. They develop and apply quantitative political economy approaches by integrating quantitative models of political decision-making into existing economic modeling tools, allowing a more comprehensive growth-poverty analysis.
Development of statin is a breakthrough therapy in Alzheimer’s prevention
Dementia is one of the diseases which had several stages and Alzheimer’s term was selected in respect for the first doctor Alzheimer who defined the first symptoms of this diseases in a woman whom was well treated by him. The fact that this is a type of a silent disease on which you have a long-term process of neurological degradation and suddenly gives symptoms which are most often irreversible, on clinical level likely we can consider it as a malignancy, one in terms of that it is sudden shocking irreversible and on the level of behavior and some mortality beside the lack of early detection tools for diagnosis...
Developing Tsunami-Resilient Communities : The National Tsunami Hazard Mitigation Program
Tsunamis remain an ever-present threat to lives and property along the coasts of most of the world’s oceans. Because of the geographical extent of U.S. coastlines, an earthquake in Alaska can generate a local tsunami for Alaskans and, hours later, a distant tsunami for communities in Hawaii and along the Pacific Coast . This volume chronicles the development and accomplishments of a joint State/Federal partnership that was forged to reduce tsunami hazards along U.S. coastlines – the National Tsunami Hazard Mitigation Program. By integrating hazard assessment, warning guidance, and mitigation activities, the program has created a roadmap and a set of tools to develop communities more resilient to local and distant tsunamis. Among the set of tools are tsunami forecasting, educational experiments, early alerting systems, and design guidance for tsunami-resilient communities. Part of this book has already been published in a recent journal issue.
Developing Students Statistical Reasoning : Connecting Research and Teaching Practice
This book is written for mathematics and statistics educators and researchers. It summarizes the research and highlights the important concepts for teachers to emphasize, and shows the interrelationships among concepts. It makes specific suggestions regarding how to build classroom activities, integrate technological tools, and assess students’ learning.
Developing Statistical Software in Fortran 95
"This book gives statisticians, biostatisticians and methodologically-oriented researchers the tools they need to develop high-quality statistical software. This book is for those who want to learn how to create statistical applications quickly and effectively. Prior experience with a programming language such as Basic, Fortran or C is helpful but not required. More experienced programmers will learn new strategies to harness the power of modern Fortran and the object-oriented paradigm. This may serve as a supplementary text for a graduate course on statistical computing."
Designing urban agriculture : A complete guide to the planning, design, construction, maintenance and management of edible landscapes
About the intersection of ecology, design, and community. Showcasing projects and designers from around the world who are forging new paths to the sustainable city through urban agriculture landscapes, it creates a dialogue on the ways to invite food back into the city and pave a path to healthier communities and environments.This full-color guide begins with a foundation of ecological principles and the idea that the food shed is part of a city's urban systems network. It outlines a design process based on systems thinking and developed for a lifecycle or regenerative-based approach. It also presents strategies, tools, and guidelines that enable informed decisions on planning, designing, budgeting, constructing, maintaining, marketing, and increasing the sustainability of this re-invented cityscape.
Designing sustainable energy for all : Sustainable product-service system design applied to distributed renewable energy
This open access book addresses the issue of diffusing sustainable energy access in low- and middle-income contexts.The book analyses, discusses and classifies the promising Sustainable Product-Service System (S.PSS) business models to deliver Distributed Renewable Energy systems in an effective, efficient and sustainable way. Its message is supported with cases studies and examples, discussing the economic, environmental and socioethical benefits as well as its limitations and barriers to its implementation. An innovative design approach is proposed and a set of design tools are supplied, enabling readers to create and develop Sustainable Product-Service System (S.PSS) solutions to deliver Distributed Renewable Energy systems.Practical applications of the book’s design approach and tools by companies and practitioners are discussed and the book will be of interest to readers in design, industry, govermanetal institution, NGOs as well as researchers.
Designing sustainability for all : The design of sustainable product-service systems applied to distributed economies
This book introduces design for Sustainable Product-Service Systems (S.PSS) and for Sustainable Distributed Economies (S.DE). These are introduced as technical and operative tools for the development of a new generation of designers, responsible and capable of designing environmentally-sustainable products.
Designing Emotion : Methods and Strategies for Designer
Offers practical support here. Based on current research from neuroscience and psychology, the book presents tools for systematically analysing emotions and controlling them through precise use of form, colour and material. In addition to case studies and interviews, this edition offers insights into the design practice of successful companies. Provides professional design instruments for influencing emotions Includes a folding poster for the use of "emotion grid" With illustrative product analyses
Designing Digital Work : Concepts and Methods for Human-centered Digitization
This book could well be the most comprehensive collection to date of integrated ideas on the elicitation, representation, integration and digitization of work processes and collaboration. The authors take a heavily human-centered approach while never losing sight of engineering aspects involved. Rooted in relevant theories, they present a set of practice-oriented tools and methods that will help bring work and work support into the hyper connected, data-driven era we are now entering.
Designing brand identity : An essential guide for the whole branding team ; 5th ed.
3 sections: brand fundamentals, process basics, and case studies. Over 100 branding subjects, checklists, tools, and diagrams. 50 case studies that describe goals, process, strategy, solution, and results. Over 700 illustrations of brand touchpoints. More than 400 quotes from branding experts, CEOs, and design gurus.
Designing big data platforms : How to use, deploy, and maintain big data systems
Provides expert guidance and valuable insights on getting the most out of Big Data systems. Helps readers understand how to process large amounts of data with well-known Linux tools and database solutions, use effective techniques to collect and manage data from multiple sources, transform data into meaningful business insights, and much more. Author Yusuf Aytas, a software engineer with a vast amount of big data experience, discusses the design of the ideal Big Data platform: one that meets the needs of data analysts, data engineers, data scientists, software engineers, and a spectrum of other stakeholders across an organization. Detailed yet accessible chapters cover key topics such as stream data processing, data analytics, data science, data discovery, and data security. This real-world manual for Big Data technologies: Provides up-to-date coverage of the tools currently used in Big Data processing and management / Offers step-by-step guidance on building a data pipeline, from basic scripting to distributed systems / Highlights and explains how data is processed at scale / Includes an introduction to the foundation of a modern data platform
Designing and evaluating e-management decision tools : The integration of decision and negotiation models into internet-multimedia technologies
Presents the most relevant concepts for designing intelligent decision tools in an Internet-based multimedia environment and assessing the tools using concepts of statistical design of experiments. The book covers : Decision modeling paradigms , Visual interactive decision modeling , Online preference elicitation , collaborative decision making , negotiation and conflict resolution , marketing decision optimization , and guidelines for designing and evaluating decision support tools. This book is designed for the following uses: 1) for researchers and engineers, who are seeking recent advances and who are developing e-management systems; 2) for practitioners and managers, who seek insights about ICT potential and using ICT for business intelligence management; and 3) for students, who seek theoretical and practical concepts of building and evaluating prototype decision tools.
