الصفحة 3
الصفحة 3
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Marketing Management

The world of marketing is changing every day ― and in order for students tohave a competitive edge, they need a text that reflects the best and mostrecent marketing theory and practices. Marketing Management collectivelyuses a managerial orientation, an analytical approach, a multidisciplinaryperspective, universal applications, and balanced coverage to distinguish itfrom all other marketing management texts out there.

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Magnesium Injection Molding

Injection molding of metallic alloys is a modern and environment-friendly technology with universal features, capable of implementing many conventional and novel processing methods based on semisolid and liquid routes. After its application to magnesium and recent commercialization, it is used to manufacture millions of light-weight, fully-recyclable components for various markets, including consumer electronics housings, automotive parts, sporting goods, household devices and office equipment.

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Machines, Computations, and Universality ; 5th International Conference, MCU 2007, Orleans, France, September 10-13, 2007, Proceedings

The 18 revised full papers presented together with nine invited papers cover Turing machines, register machines, word processing, cellular automata, tiling of the plane, neural networks, molecular computations, BSS machines, infinite cellular automata, real machines, and quantum computing.

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Machines, Computations, and Universality ; 4th International Conference, MCU 2004, Saint Petersburg, Russia, September 21-24, 2004, Revised Selected Papers

Constitutes the post-proceedings of the 4th International Conference on Machines, Computations, and Universality, MCU 2004, held in St Petersburg, Russia in September 2004. This book covers a variety of foundational aspects in theoretical computer science such as cellular automata, molecular computing, quantum computing, and formal languages

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Logica Universalis : Towards a General Theory of Logic

Modern logic has been intimately connected with algebra since its origins in figures such as Boole, De Morgan, and Peirce. But while universal algebra is a long recognized field, universal logic has only recently been named as such. This is perhaps because classical logic was until relatively recently taken by many as the "one true logic". But with the proliferation of special purpose non-classical logics in recent years, universal logic is clearly a field whose time has come. This book contains many excellent papers demonstrating the value of this approach.

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Logica Universalis : Towards a General Theory of Logic

Signifies the arrival of a new renaissance in logic, a new revival not only of logic, but of the vision of logic as a unifying tool for science as a whole, including mathematics, physics, cosmology, computer science and AI. The book and the vision behind it give logic, conceived as a scientific study of rationality, new unifying power, new perspectives, and new horizons.Universal Logic is not a new logic, but a general theory of logics, considered as mathematical structures. The name was introduced about ten years ago, but the subject is as old as the beginning of modern logic: Alfred Tarski and other Polish logicians such as Adolf Lindenbaum developed a general theory of logics at the end of the 1920s based on consequence operations and logical matrices. The subject was revived after the flowering of thousands of new logics during the last thirty years: there was a need for a systematic theory of logics to put some order in this chaotic multiplicity.

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Linear Algebraic Monoids

The theory of linear algebraic monoids culminates in a coherent blend of algebraic groups, convex geometry, and semigroup theory. The book discusses all the key topics in detail, including classification, orbit structure, representations, universal constructions, and abstract analogues. An explicit cell decomposition is constructed for the wonderful compactification, as is a universal deformation for any semisimple group. A final chapter summarizes important connections with other areas of algebra and geometry. The book will serve as a solid basis for further research. Open problems are discussed as they arise and many useful exercises are included.

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Life : An Introduction to Complex Systems Biology

What is life? Has molecular biology given us a satisfactory answer to this question? And if not, why, and how to carry on from there? This book examines life not from the reductionist point of view, but rather asks the question: what are the universal properties of living systems and how can one construct from there a phenomenological theory of life that leads naturally to complex processes such as reproductive cellular systems, evolution and differentiation? The presentation has been deliberately kept fairly non-technical so as to address a broad spectrum of students and researchers from the natural sciences and informatics.

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La loi de la gravitation universelle Newton, Euler et Laplace : Le cheminement d’une révolution scientifique vers une science normale = The law of universal gravitation Newton, Euler and Laplace : The progress of a scientific revolution towards a normal science

An analysis of Newton's ideas dismisses this hypothesis by the simple fact that the Principia sought to demonstrate the fallacy of earlier approaches. However, Newton suffered a failure in the application of his theory of gravitation to the explanation of the movement of the Moon, failure which marked the development of celestial mechanics throughout the 18th century. Clairaut, d'Alembert and Euler doubted the validity of Newtonian law almost at the same time and their ideas advanced celestial mechanics which reached the state of "normal science" with Laplace's treatise on celestial mechanics, a century after Newton.

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Complexity in chemistry, biology, and ecology

This book, written by an international team of experts, introduces the reader to various aspects of complexity theory and its applications. It illustrates the latest trends in science to go beyond the mechanistic Newtonian view of the world by shifting the focus to self-organization, adaptation, and emergent phenomena. The authors discuss these properties of complex systems in biology, ecology and chemistry along with the structure and interconnectedness of the "layers" of complexity. The qualitative description is complemented by a discussion of methods for complexity quantification. Networks are covered in detail as a universal language of the complex world.

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Completeness theory for propositional logics

Completeness is one of the most important notions in logic and the foundations of mathematics. Many variants of the notion have been de?ned in literature. We shallconcentrateonthesevariants,andaspects,of completenesswhicharede?ned in propositional logic. Completeness means the possibility of getting all correct and reliable sc- mata of inference by use of logical methods. The word ‘all’, seemingly neutral, is here a crucial point of distinction. Assuming the de?nition as given by E. Post we get, say, a global notion of completeness in which the reliability refers only to syntactic means of logic and outside the correct schemata of inference there are only inconsistent ones. It is impossible, however, to leave aside local aspects of the notion when we want to make it relative to some given or invented notion of truth. Completeness understood in this sense is the adequacy of logic in relation to some semantics, and the change of the logic is accompanied by the change of its semantics.

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Competencies, Higher Education and Career in Japan and the Netherlands

This book investigates how social and cultural factors affect the education, training and career development of graduates of higher education in Japan and the Netherlands. Despite their different historical paths, both countries are now subject to the common pressure of globalization. As a result, the higher education sector in both countries is becoming more universal and available to a larger population, and the economy and society are becoming increasingly knowledge-intensive. The aim of this book is to explore how Dutch and Japanese graduates choose and develop their careers in reference to the above-mentioned challenges. It is based on a unique data set consisting of surveys held among graduates 3 and 8 years after leaving higher education.

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Clinical nuclear medicine

Clinical Nuclear Medicine … focuses on the universal state of the art in both diagnostic and therapeutic radionuclide methodology. … This book is easily readable, with presentation of essential points and plentiful references, and the quality of the figures and tables is excellent. … is a useful guide to students, technologists, and practitioners in nuclear medicine and radiology, as well as to general physicians who request nuclear diagnosis or treatment. … will be a welcome contribution to the bookshelf of nuclear medicine or radiology clinics.

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Cities in Transition : Globalization, Political Change and Urban Development

This book was written with the aim of showing that even in the era of globalization developments appearing in cities are not subject to almost unconditional global forces. Rather, universal forces are decisive eventualities in the process of urban restructuring, often influencing its course and speed, yet developments and particularities within a city strongly influence the course of events and the extent to which negative characteristics of globalization might occur.

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Cerebral palsy

Cerebral palsy is a lifelong condition that affects the individual, family, and immediate community. Therefore, the goal of allowing the individual with cerebral palsy to live life with the least impact of the disability requires c- plex attention to the individual and the family. Furthermore, society needs to be sensitive and to accommodate individuals with disabilities by limiting architectural impediments and providing accessible public transportation and communication. The educational system provides the key means for helping the individual prepare to function in society to his or her maximum ability. In many ways, the medical care system probably has the least sign- icant role in preparing the child with cerebral palsy to function optimally in society. However, the medical care system is the place where parents first learn that their child has developmental issues outside the expected norm. It is almost universally the place where parents also expect the child to be made normal in our modern society. In earlier times, the parents would expect healing to possibly come from the doctor, but also they would place hope for healing in religion. As this belief in spiritual or miraculous healing has - creased, a significant font of hope has decreased for parents of young ch- dren with disabilities.

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Bioethics across the globe : Rebirthing bioethics

This book addresses a variety of issues relating to bioethics, in order to initiate cross-cultural dialogue. Beginning with the history, it introduces various views on bioethics, based on specific experiences from Japan. It describes how Japan has been confronted with Western bioethics and the ethical issues new to this modern age, and how it has found its foothold as it decides where it stands on these issues. In the last chapter, the author proposes discarding the overarching term ‘Global Bioethics’ in favor of the new term, ‘Bioethics Across the Globe (BAG)’, which carries a more universal connotation.

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Bioenergetics : Energy conservation and conversion

The present book addresses fundamental questions of biological energy transformation and conservation, with a focus on those processes which can now be understood on a structural basis.Current knowledge of selected examples of the biological energy conservation machinery such as cellular oxygen respiration, light-driven energy converters, and fermentation is reviewed. The machinery is highly variable, particularly that within microorganisms, but all of these devices universally rely on one unique underlying physico-chemical principle. The book is a rich source for specialists interested in recent developments in bioenergetics research and novices in the field alike.

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Bioactive and therapeutic dental materials

Special attention has been given to bioactive materials developed to induce cells differentiation/stimulation, hard tissue formation and exert antimicrobial actions. New innovations are necessary to continue to help reinforcing existing technologies and to introduce new paradigms for treating dental disease and restoring teeth seriously compromised by caries lesions via biomimetic and more biological operative approaches. Dental bioactive materials is arguably the latest research area in dentistry and thus the amount of new research is overwhelming. However, in this day and age of evidence based practice it important for this new information to be distilled into a practical and understandable format.

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Autonomy and human rights in health care : An international perspective

Autonomy and Human Rights in Healthcare: An International Perspective is a group of essays published in memory of David Thomasma, one of the leading humanists in the field of bioethics during the twentieth century. A pioneer in the field of multidisciplinary research, having integrated major theological and philosophical traditions in the west with modern science, Thomasma was a role model to the authors who have devoted essays to his major avenues of inquiry. The authors represent many different countries and disciplines throughout the globe. The volume deals with the pressing issue of how to ground a universal bioethics in the context of the conflicted world of combative cultures and perspectives.

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Automating business modelling : A guide to using logic to represent Informal methods and support reasoning

Enterprise Modelling (EM) methods are frequently used by entrepreneurs as an analysis tool for describing and redesigning their businesses. The resulting product, an enterprise model, is commonly used as a blueprint for reconstructing organizations and such effort is often a part of business process re-engineering and improvement initiatives. Automating Business Modelling describes different techniques of providing automated support for enterprise modelling methods and introduces universally used approaches. A running example of a business modelling method is included; providing a framework and detailed explanation as to how to construct automated support for modelling, allowing readers to follow the method to create similar support. Suitable for senior undergraduates and postgraduates of Business Studies, Computer Science and Artificial Intelligence, practitioners in the fields of Knowledge Management, Enterprise Modelling and Software Engineering, this book offers insight and know-how to both student and professional.

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