الصفحة 120
الصفحة 120
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Building Children's Worlds : The Representation of Architecture and Modernity in Picturebooks

Children are the future architects, clients and users of our buildings. The kinds of architectural worlds they are exposed to in picturebooks during their formative years may be assumed to influence how they regard such architecture as adults. Contemporary urban environments the world over represent the various stages of modernism in architecture. This book reads that history through picturebooks and considers the kinds of national identities and histories they construct. Reveals what stories are told about modern architecture and shows how those stories affect future attitudes towards and expectations of the built environment.

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Building better interfaces for remote sutonomous systems : An introduction for systems engineers

This book provides foundational knowledge for designing autonomous, asynchronous systems and explains aspects of users relevant to designing for these systems, introduces principles for user-centered design, and prepares readers for more advanced and specific readings.

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Building a Future with BRICs : The Next Decade for Offshoring

In 2003, Goldman Sachs published a startling report on the BRICs (Brazil, Russia, India, and China) region: These four countries would be larger than the G6 economics within 40 years, muscling their way to economic dominance over the coming decades, and powering past developed countries such as the United Kingdom, Germany, and Japan. This book focuses on the technology and technology-enabled services that underpin this social and economic revolution. The editor analyses the reasons why these four countries are in a unique position to lead a 21st century growth in international services. He then features 12 chapters written by the most important chief executives from the BRICs service economy. Indian technology leaders, such as Nandan Nilekani (Infosys), Shiv Nadar (HCL), and Rajendra Pawar (NIIT), feature alongside their peers from Brazil, Russia, and China outlining their views on the next decade for offshoring.

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Buchi neri nel mio bagno di schiuma : L’enigma di Einstein = Black holes in my bubble bath : Einstein's riddle

Einstein's Enigma, or black holes in my foam bath, tells the story of the theory of gravitation, from its beginnings to the latest developments in astrophysics, focusing on Albert Einstein's theory of general relativity and the physics of black holes. Through engaging conversations and diagrams scribbled on paper napkins, the rudiments of relativity, space-time and many aspects of modern physics follow one another. In skits narrated with pedagogical skill and remarkable literary talent, the reader will come across the informal lessons that a cosmopolitan astrophysicist gives to his friend Alfie, a free lance organizer of research projects. Join in the intellectual fun and get excited with sparkling ideas, while with your imagination you enjoy a relaxing soak in this magical tub!

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Bubble : Women‘s care center

يهدف المشروع إلى إنشاء مكان تتوجه له السيدات من كافة الأعمار بهدف الراحة والاسترخاء والاستجمام بعيداً عن ضوضاء ومشاغل الحياة. تم استيحاء فكرة التصميم من عنصر بسيط وهو الفقاعة واختير اسم المركز تبعا له. يقع المركز في سوريا – محافظة اللاذقية – مشقيتا – البحيرات السبع. يتكون المبنى من طابقين: الطابق الأرضي يحوي على منطقة الاستقبال الرئيسية، قسم التجميل، قسم الساونا، المسبح، الينابيع الحارة، قسم حمام الطين، متجر، مقهى، مستودع، قسم تنظيف، حمامات. الطابق الأول يحوي على منطقة استقبال رئيسية، قسم عيادات، قسم إداري، نادي رياضي، مقهى، حمامات.

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Brute Force : Cracking the data encryption standard

In the 1960s, it became increasingly clear that more and more information was going to be stored on computers, not on pieces of paper. With these changes in technology and the ways it was used came a need to protect both the systems and the information. For the next ten years, encryption systems of varying strengths were developed, but none proved to be rigorous enough. In 1973, the NBS put out an open call for a new, stronger encryption system that would become the new federal standard. Several years later, IBM responded with a system called Lucifer that came to simply be known as DES (data encryption standard).

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Brouwer meets Husserl : On the Phenomenology of Choice Sequences

Can the straight line be analysed mathematically such that it does not fall apart into a set of discrete points, as is usually done but through which its fundamental continuity is lost? And are there objects of pure mathematics that can change through time? The mathematician and philosopher L.E.J. Brouwer argued that the two questions are closely related and that the answer to both is "yes''. To this end he introduced a new kind of object into mathematics, the choice sequence. But other mathematicians and philosophers have been voicing objections to choice sequences from the start. This book aims to provide a sound philosophical basis for Brouwer's choice sequences by subjecting them to a phenomenological critique in the style of the later Husserl.

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Bronchial Asthma : A Guide for Practical Understanding and Treatment

Hailed by professional journals and esteemed by primary care doctors everywhere, Bronchial Asthma: A Guide for Practical Understanding and Treatment has been fully updated to help physicians face the challenge of diagnosis and the management of asthma in every variety of patient subpopulation.

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Brodmann's : Localisation in the Cerebral Cortex

It is one of the major "classics" of the neurological world. Even today it forms the basis for so-called "localisation" of function in the cerebral cortex. Brodmann's "areas" are still used to designate functional regions in the cortex, the part of the brain that brings the world that surrounds us into consciousness, and which governs our responses to the world. For example, we use "area 4" for the "motor" cortex, with which we control our muscles, "area 17" for "visual" cortex, with which we see, and so on. This nomenclature is used by neurologists and neurosurgeons in the human context, as well as by experimentalists in various animals. Indeed, Brodmann's famous "maps" of the cerebral cortex of humans, monkeys and other mammals must be among the most commonly reproduced figures in neurobiological publishing. The most famous of all is that of the human brain. There can be few textbooks of neurology, neurophysiology or neuroanatomy in which Brodmann is not cited, and his concepts pervade most research publications on systematic neurobiology.

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British Media Coverage of the Press Reform Debate : Journalists Reporting Journalism

This book provides a detailed exploration of the British media coverage of the press reform debate that arose from the News of the World phone hacking scandal and the Leveson Inquiry. Gathering data from a content analysis of 870 news articles, Ogbebor shows how journalists cover debates on media policy and illustrates the impact of their coverage on democracy

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Breathing, feeding, and neuroprotection

New findings in brain research are being revealed on an almost daily basis, and the focus of this book is the fields of breathing, neuroprotection, and higher brain functions. An unresolved issue within respiration research and hence a topic of much interest is Where and how respiratory rhythm is generated in the brainstem, detailed analysis of which is presented herein. Chapters on neuroprotection examine the functional significance of the blood – brain barrier as an interface of blood and the central nervous system; other chapters look at health and disease in relation to the hypothalamic and limbic systems. In addition to animal experiments, research on the human brain is included, with a focus on the recently developed EEG/dipole tracing method. This book will be an invaluable reference for researchers in neuroscience and related fields.

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Breath odors : Origin, diagnosis, and management

Presents the latest knowledge on bad breath, describing insights from basic research and offering expert guidance on current approaches to diagnosis and treatment.

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Breast MRI : Fundamentals and technical aspects

The text walks the reader through the basics of MRI, making it especially accessible to beginners. From a detailed outline of equipment prerequisites for obtaining high quality breast MRI to instructions on how to optimize image quality, expanded discussions on how to obtain optimized dynamic information.

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Breast Cancer Management and Molecular Medicine : Towards Tailored Approaches

This book provides an overview of the most recent techniques, agents and approaches for breast cancer that contribute to the individualization of treatment. Current biomedical research focuses on facilitating the transfer of molecular biology knowledge into the clinical management of patients, leading to increased survival as well as improved quality of life. Particular attention is given in this book to organ-specific tailored approaches, specific populations, patients’ preferences and rehabilitation.

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Brands and Consumers : A Research Overview

This short-form book provides a comprehensive overview of research evidence on several core branding topics whilst acting as a catalyst for advancing future research and informing business practice. The book represents a timely compendium on popular topics in branding and aims to be a valuable addition to knowledge in branding. The book focuses on reviewing research in branding and brand management, and proposes areas for expanding research in the field.

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Branded content : The fateful merging of media and marketing

This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines the growth of content funded by brands, including brands’ own media, native advertising, and the integration of branded content across film, television, journalism and publishing, online, mobile, and social media.

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Brand metrics : Measuring brand efficacy along the customer journey

The metrics covered in the book correspond with the customer journey, moving through measuring brand awareness, consideration and purchase, to customer loyalty and brand advocacy, and finally an overall analysis of the brand's strength. The book not only shows the formula for a metric and explains how it should be interpreted, but also considers what each metric really measures, how it impacts the brand's equity and how is it related to other metrics.

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Branching Morphogenesis

Branching morphogenesis, the creation of branched structures in the body, is a key feature of animal and plant development. This book brings together, for the first time, expert researchers working on a variety of branching systems to present a state-of-the-art view of the mechanisms that control branching morphogenesis. Systems considered range from single cells, to blood vessel and drainage duct systems to entire body plans, and approaches range from observation through experiment to detailed biophysical modelling. The result is an integrated overview of branching.

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Brain tumor pathology : Current diagnostic hotspots and pitfalls

Since Bailey and Cushing (1926), all brain tumor classifications have been called histogenetic. The nosographic position that the tumor types progressively acquired in the classification systems derived from the resemblance of tumor cells to those of the cytogenesis, modified whenever new information became available from different biological research fields and especially from molecular genetics. Classically, on the basis of the rough correspondence between the mature/immature aspect of tumor cells and the benign/malignant biological behavior of the tumors, the histological labels contained a prognostic significance. The supposed origin of the tumors was thus a factor for prognosis. Later on, with the concept of anaplasia (Cox, 1933; Kernohan et al., 1949) new criteria were introduced for establishing the malignancy grades of tumors. Immunohistochemistry and later molecular genetics further refined the prognostic diagnoses, substantially increasing the opportunities to recognize the cell origin of tumors, beside revealing the pathogenetic mechanisms. Prognoses became more accurate, as required by the greater and more targeted possibilities of therapy.

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Brain Metastases

Brain metastases are the most dreaded complication of systemic cancer, affecting approximately 170,000 people a year, a far greater incidence than primary brain tumors. Advances in modern chemotherapy have led to an improved control of system cancers, often with agents that poorly penetrate the central nervous system, resulting in an increasing incidence of brain metastases. Traditional chemotherapy has had little impact on brain metastases. The main therapeutic option is radiation therapy, and in a small number of patients - surgery. However, refinements in all of these treatments offer some positive outcomes and an increased ability to stratify patients based on certain criteria.

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