In this book, multiple authors working on the application of social media in projects come together to craft an agenda for ...
اقرأ المزيدSocial Networks and the Semantic Web combines the concepts and the methods of two fields of investigation, which together ...
اقرأ المزيدLydia Bals provides terminological clarity regarding the field of offshoring. She identifies different types of offshoring, ...
اقرأ المزيدA comprehensive resource that addresses all aspects of this burgeoning field of dentistry. Provides a comprehensive manual ...
اقرأ المزيدThis book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in ...
اقرأ المزيدAs a concept, storytelling has won a decisive foothold in the debate on how brands of the future will be shaped. Yet, companies ...
اقرأ المزيدStrategic Creativity is a fundamental resource that enables business professionals to stand out amongst their colleagues ...
اقرأ المزيدThe European market presents numerous opportunities and challenges for business enterprises. In this anthology, lecturers ...
اقرأ المزيدExplores concepts and issues surrounding strategic marketing. Chapters explain what strategic marketing is, and then discuss ...
اقرأ المزيدThis is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold ...
اقرأ المزيدCovers the following three key areas: Product management: positioning, core competencies and organizational integration Product ...
اقرأ المزيدExamines the 'inventory' or 'working capital' angle, which is overlooked in many of the more strategic supply chain management ...
اقرأ المزيدHelps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, ...
اقرأ المزيدIn today’s ever-changing global world, there is a permanent need for anticipating new and evolving customer needs, resource ...
اقرأ المزيدMountainous regions are vitally important ecosystems. They are an important storage of fresh water and energy, a rich source ...
اقرأ المزيدHow can we design more sustainable industrial and urban systems that reduce environmental impacts while supporting a high ...
اقرأ المزيدThis book constitutes the thoroughly refereed post-proceedings of the 6th International Workshop on Technologies for E-Services ...
اقرأ المزيدAddresses the topic of technology use along different touchpoints in context of different services in retailing, both in ...
اقرأ المزيدTerrorism informatics has been defined as the application of advanced methodologies, information fusion and analysis techniques ...
اقرأ المزيدThe Anonymous Elect is the book that restores market research to its original condition and bestows it its full interdisciplinary ...
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