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Business statistics : Communicating with numbers
Takes a comprehensive and contemporary approach that aims to bridge the gap between how statistics is taught and applied in the business world. this title not only prepares students in basic statistics but also gets them excited about further exploration of data analytics. the authors emphasize communicating with numbers rather than number crunching, through relatable case studies with relevant statistical methods and takeaways. this title incorporates timely examples from various fields, reinforces core features from previous editions, uses Excel and R to analyze data and solve problems, and includes new improvements, such as a revised chapter on data visualization, an exclusive chapter on logistic regression, and digital enhancements such as a big data capstone project with algorithmic exercises that span across multiple chapt.
Building intuition : Insights from basic operations management models and principles
"‘This user-friendly book will help the reader to develop insights with respect to a number of models that are important in the study and practice of operations management’. … all the chapters are extremely well written and a pleasure to read. … This would be a good book to use as a text in any operations management course, and in particular for operations management courses which are part of a ‘liberal studies’ program. It would also be good book for managers … ." (R Bharath, Journal of the Operational Research society, Vol. 60 (7), 2009)
Banking Sector Liberalization in India : Evaluation of Reforms and Comparative Perspectives on China
Banking Sector Liberalization in India explores in detail the changes in the Indian banking sector over the last 20 years, and puts them into a comparative perspective with the Chinese banking sector. For this purpose, the author develops a detailed indicator-based framework for assessing the liberalization of a banking sector along various process steps based on financial liberalization and transformation studies. This framework, along with the indicators for the process and the results of liberalization, is applied to the banking sectors in India and China to test for the effects of liberalization on the sector and the macro level. The key finding is that while liberalization has improved the sectoral performance, it has so far had no effect on the macro level. The book features a detailed description of recent reforms in the Indian banking sector, a set of indicators for evaluating banking sector reforms, and a large number of graphs with key figures for the banking sectors in India and China.
Asset prices, booms and recessions : Financial economics from a dynamic perspective
Studies the interaction of the financial market, economic activity and the macroeconomy from a dynamic perspective. The financial market to be studied here encompasses the money and bond market, credit market, stock market and foreign exchange market. Economic activity is described by the activity of firms, banks, households, governments and countries. The book shows how economic activity affects asset prices and the financial market and how asset prices and financial market volatility feed back to economic activity. The focus in this book is on theories, dynamic models and empirical evidence.
Ambiguities in Decision-oriented Life Cycle Inventories: The Role of Mental Models and Values
Shows for the first time how mental models and values influence this attribution in the life cycle inventory step of LCA. One of the key findings is that the different management rules for a sustainable use of materials must be taken into account for the attribution of material and energy flows to a product. Otherwise, improvement options recommended by an LCA might turn out to even worsen the environmental situation if reassessed from a meta-perspective. As a consequence of this book, the claim of unambiguitiy (‘objectivity’) of the life cycle inventory must be abandoned. A group-model building process for LCA is developed that allows one to grasp the decision makers' mental models and values in the inventory analysis on a case- and situation-specific basis. Only by this, LCA results will become relevant in a decision-making process. Two case studies on the modelling of recycling and other end-of-life options of aluminium windows and beech wood railway sleepers in LCA complement the methodological part.
Agent-based computational modelling : Applications in demography, social, economic and environmental sciences
The present book describes the methodology to set up agent-based models and to study emerging patterns in complex adaptive systems resulting from multi-agent interaction. It offers the application of agent-based models in demography, social and economic sciences and environmental sciences. It presents and combines different approaches how to implement agent-based computational models and tools in an integrative manner that can be extended to other cases.
Advertising in contemporary consumer culture
This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari’s notion of assemblage, This book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century.
Advertising culture and translation : From colonial to global
A first comprehensive study combining and integrating advertising, culture and translation within the framework of colonial, Commonwealth, and postcolonial studies, and globalization. It addresses a number of controversial issues evident in two relatively young disciplines, as a result of decades of research and teaching in university courses. A cross-cultural approach to translational issues and the translatability of advertising cohesively is adopted here, exploring the dynamics of the conflict between the 'centre' and the 'periphery'. It introduces the concept of advertising English as lingua franca (AELF), marking new trends in the domain of varieties of English around the world (VEAW). The data examined here show the ambivalent polarity conditioning advertising and translation: both have been mutually exclusive, and both have been subject to bans, censorship and ideological control, racism, propaganda, and stereotyping. In their fundamental principles and concepts of theories and applications, however, neither discipline cannot exist outside a free market and total freedom of expression and trust
Advances in modern tourism research : Economic perspectives
Modern Advances in Tourism Research provides a thorough assessment of state-of-the-art academic research in this recent field of economic science. The authors start by scoping the scene of tourism research, evolving then to a comprehensive analysis of themes of particular interest for researchers and academics interested on the workings of the tourism markets. With a view to go beyond fundamental research, the book closes with a chapter dedicated to applied country and regional studies.
Advances in management research : Emerging challenges and trends
Provides a wide range of paradigmatic and theoretical substantive research articles in management research.
Accounting and Financial System Reform in a Transition Economy: A Case Study of Russia
Much has been written about the economic and political problems of countries that are in the process of changing from centrally planned systems to market systems. Most studies have focused on the economic, legal, political and sociological problems these economies have had to face during the transition period. However, not much has been written about the dramatic changes that have to be made to the accounting and financial system of a transition economy. This book was written to help fill that gap. Using Russia as a case study the authors examined all the major aspects of accounting reform, starting with problems of implementation. They also examined the current state of auditing in Russia. They also devote chapters to corporate governance issues, the Russian tax system and the problems Russian enterprises face when they try to attract foreign direct investment.
A Theory of Marketing : Outline of a Social Systems Perspective
Marketing has become one of the most influential forces in contemporary market economies. Yet despite ubiquitous empirical presence, uncountable textbook definitions, and sixty years of scholarly work, a coherent sociological understanding of this powerful concept is still amiss. Drawing on Luhmannian social systems theory, historical analysis, and four qualitative studies, the author theorizes on the marketing function as a self-contained system of communications. It is argued that marketing systems prosper within a host organization if and as long as they successfully influence observers' preferences towards particular brands. On these conceptual foundations a comprehensive brand- and communication-centered theory is developed that fulfills Alderson', Cox' and Bartels' foundational requirements for a general theory of marketing in an unprecedented way.
A cost based approach to project management : Planning and controlling construction project costs
Illustrates the principles of project management and the essentials of cost planning and control with easy-to-understand examples from the construction industry Includes step-by-step details of project planning, cost estimating, and management processes Offers clear, cost-based methods for defining scope, preparing bids, and planning for contingencies, as well as monitoring progress and determining when to take remedial action Contains a user-friendly guide to project management acronyms and terminology Provides sample construction schedules, budgets, and progress report forms
(R)Evolution : Organizations and the Dynamics of the Environment
Investigates the possible changes needed for industrial organizations to adapt to and remain competitive in their ever evolving environment. (R)Evolution’s main area of contribution to these very complex issues is embedded in the work’s ambitious attempt to borrow from evolutionary biology and genetics not only metaphors but also concepts and models to be adapted to the management of business organizations. The work provides us with a comprehensive vision of adaptation and variation in the business community, integrating various intellectual inputs which are based on an evolutionary vision of economic behavior. Using an extensive study of the literature in management science, and applying new models and methodologies in numerous case studies, Dekkers draws many insightful conclusions including the claim that companies often evolve slower than generally expected. Furthermore the research calls into question the effectiveness of the common practice of corporate reorganization. Embracing and merging most major contemporary developments in the theories of change into a comprehensive integrated approach, (R)Evolution is an invaluable resource for researchers specializing in the management of technological change.
Animating Unpredictable Effects : Nonlinearity in Hollywood’s R&D Complex
Uncanny computer-generated animations of splashing waves, billowing smoke clouds, and characters’ flowing hair have become a ubiquitous presence on screens of all types since the 1980s. This Open Access book charts the history of these digital moving images and the software tools that make them. Unpredictable Visual Effects uncovers an institutional and industrial history that saw media industries conducting more private R&D as Cold War federal funding began to wane in the late 1980s. In this context studios and media software companies took concepts used for studying and managing unpredictable systems like markets, weather, and fluids and turned them into tools for animation. Unpredictable Visual Effects theorizes how these animations are part of a paradigm of control evident across society, while at the same time exploring what they can teach us about the relationship between making and knowing.
Building from tradition : Local materials and methods in contemporary architecture
Examines the recent resurgence of interest in the handmade building and the use of local and renewable materials in contemporary construction. In the past, raw materials were shaped to provide shelter and to accommodate the cultural, social, and economic needs of individuals and communities. This is still true today as architects, engineers, and builders turn once again to local resources and methods, not simply for constructing buildings, but also as a strategy for supporting social engagement, sustainable development, and cultural continuity. Building from Tradition features global case studies that allow readers to understand how building practices-developed and refined by previous generations-continue to be adapted to suit a broad range of cultural and environmental contexts. The book provides: a survey of historical and technical information about geologic and plant-based materials such as: stone, earth, reed and grass, wood, and bamboo; 24 detailed case studies examining the disadvantages and benefits to using traditional materials and methods and how they are currently being integrated with contemporary construction practices
Lighting Design Basics, 3rd ed.
Offering fundamental concepts and prescriptive techniques in a highly visual format, this book provides clear, practical guidance on utilizing the latest in lighting techniques and technology to showcase a space without sacrificing utility. Covering more than 25 different design scenarios with in-depth rationale for proposed solutions, this book provides insightful distribution diagrams, floor plans, and details for lighting installation and construction. Real-world case studies illustrate lighting design in residential, commercial, healthcare, education, and hospitality settings, and skill-building exercises offer practice for real-world projects as well as NCIDQ and NCARB exam preparation.
Launching the imagination : A comprehensive guide to two-dimensional design
Launching the Imagination treats design as both a verb and a noun—as both a process and a product. Through an immersion in 2D, 3D, and 4D concepts and possibilities, students develop visual thinking strategies that will serve them throughout their studies and their careers. They discover that design is deliberate—a process of exploring a wide range of solutions and choosing the most promising option for development. They are encouraged to analyze each resulting solution thoughtfully in order to produce the clearest and most inventive solution to each assignment.
Landscape Performance Modeling Using Rhino and Grasshopper
A guidebook for landscape architects to learn the fundamental practices and use of the computational software Rhino 3D and the plugin Grasshopper for parametric modeling, landscape inventory, and performative analysis. This process visually connects intangible and abstract information with physical and spatial relationships to signify the impact ecological, climate, and cultural factors have on landscape performance and decision making.
Kitchen and Bath Sustainable Design
Guide to "greening" these important rooms. The first book to focus exclusively on kitchen and bath sustainability, this full color guide covers every consideration for both remodels and new construction, making it a handy reference for any kitchen and bath professional. Case studies of award-winning projects demonstrate how space, budget, and sustainability can come together to create beautiful, functional, efficient rooms, and illustrations throughout provide visual examples of the techniques discussed. The book includes information on greening one's practice for the client's benefit, plus an appendix of additional resources and instructional materials for classroom use.
