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Advanced introduction to marketing strategy
Presents a systematic, next-generation approach to marketing strategy, demonstrating how success is gained and sustained via continuous innovation to create new value for customers. George S. Day develops the outside-in approach to formulating strategy, while providing compelling insights into key market stakeholders to illustrate how to sustain customer value leadership in the face of mounting market turbulence.
Absolute Essentials of Business Behavioural Ethics
Behavioural ethics in business is an emerging field that has challenged some of the established wisdom about ethics and added some truly new insights into our understanding about decision-making and behaviour. This concise textbook is ideal for use in the classroom as core or additional reading on courses in business ethics and corporate social responsibility; organisational behaviour and psychology; and any module with ethics content (for example, accounting ethics and strategic management).
Arts of Allusion : Object, Ornament, and Architecture in Medieval Islam
The art of the object reached unparalleled heights in the medieval Islamic world, yet the deep intellectual dimensions of ceramics, metalwares, and other plastic arts in this milieu have not always been acknowledged. Arts of Allusion reveals the object as a crucial site where premodern craftsmen of the eastern Mediterranean and Persianate realms engaged their creations in fertile dialogue with poetry, literature, painting, and, perhaps most strikingly, architecture. Through close studies of objects from the ninth to the thirteenth centuries, this book reveals that allusions to architecture abound across media in the portable arts of the medieval Islamic world.
Architectural graphics ; 6th ed.
Offers a comprehensive introduction to using graphic tools and drafting conventions to translate architectural ideas into effective visual presentations, using hundreds of the author's distinctive drawings to illustrate the topic effectively. Includes new information on orthographic projection in relation to 3D models, and revised explanations of line weights, scale and dimensioning, and perspective drawing to clarify some of the most difficult concepts. New examples of modern furniture, APA facilities, and presentation layout provide more up-to-date visuals, and the Reference Center features all new animations, videos, and practice exercises. Architectural graphics are key tools for conveying design through representation on paper or on screen, and this book is the ultimate guide to mastering the skill, then applying your talent to create more effective design communication.
Make It Bigger
Scher candidly reveals her thoughts on design practice, drawing on her own experiences as one of the leading designers in the United States, and possibly the most famous female graphic designer in the world. Pointed and funny, it is an instructive guide for all those who navigate the difficult path between clients, employees, corporate structures, artists, and design professionals.
Lives in Architecture : Terry Farrell
Offering a compelling personal account of his life in architecture as an influential postmodern designer, architect-planner and principal of a leading global practice, this autobiography includes anecdotes and invaluable insights into Terry’s life and work from the 1940s to the present day. An inside view of what it’s like to be an architect at the top of his profession, this book also highlights what it takes to develop a successful international practice. Offers the inside view of what it is like to be an architect at the top of his profession, including insights into the defining projects and watershed moments of Sir Terry Farrell's career Provides the inside story on some of Terry Farrell’s most significant buildings and projects, including Charing Cross Station, The MI6 Building, Alban Gate and Beijing South Railway Station. Abundantly illustrated with over 80 images, including personal photos and images of key buildings.
City Logistics 3 : Towards sustainable and liveable cities
Presents recent advances in modelling, planning and evaluating city logistics for sustainable and liveable cities based on the application of ICT (Information and Communication Technology) and ITS (Intelligent Transport Systems). It highlights modelling the behaviour of stakeholders who are involved in city logistics as well as planning and managing policy measures of city logistics including cooperative freight transport systems in public-private partnerships. Case studies of implementing and evaluating city logistics measures in terms of economic, social and environmental benefits from major cities around the world are also given.
City Logistics 2 : Modeling and Planning Initiatives
Presents recent advances in modelling, planning and evaluating city logistics for sustainable and liveable cities based on the application of ICT (Information and Communication Technology) and ITS (Intelligent Transport Systems). It highlights modelling the behaviour of stakeholders who are involved in city logistics as well as planning and managing policy measures of city logistics including cooperative freight transport systems in public-private partnerships. Case studies of implementing and evaluating city logistics measures in terms of economic, social and environmental benefits from major cities around the world are also given.
City Logistics 1 : New opportunities and challenges
Presents recent advances in modelling, planning and evaluating city logistics for sustainable and liveable cities based on the application of ICT (Information and Communication Technology) and ITS (Intelligent Transport Systems). It highlights modelling the behaviour of stakeholders who are involved in city logistics as well as planning and managing policy measures of city logistics including cooperative freight transport systems in public-private partnerships. Case studies of implementing and evaluating city logistics measures in terms of economic, social and environmental benefits from major cities around the world are also given.
Building performance analysis
presents a comprehensive and systematic overview of the subject. It provides a working definition of building performance, and an in-depth discussion of the role building performance plays throughout the building life cycle. The book also explores the perspectives of various stakeholders, the functions of buildings, performance requirements, performance quantification (both predicted and measured), criteria for success, and the challenges of using performance analysis in practice. Assembles the current body of knowledge on building performance analysis in one unique resource Offers deep insights into the complexity of using building performance analysis throughout the entire building life cycle, including design, operation and management Contributes an emergent theory of building performance and its analysis
Building information modeling : BIM in current and future practice
Thought leaders from universities and professional practice composed essays exploring BIM's potential to improve the products and processes of architectural design including the structure and content of the tools themselves. These authors provide insights for assessing the current practice and research directions of BIM and speculate about its future. Design Thinking and BIM BIM Analytics Comprehensive BIM Reasoning with BIM Professional BIM BIM Speculations
Best of detail : Holz / wood
Brings together highlights from DETAIL about wood as a material. Besides a theoretical basis, the publication also offers a comprehensive section on projects, ranging from experiments to elaborate details, which provides abundant inspiration and examples of successful architectural design using wood.
Best of Detail : Fassaden / Facades : Architectural highlights from DETAIL on the topic 'Facades' - best of DETAIL
The facade serves as the building's public face, allowing rapid assessment of its architecture. 'Best of Detail: Facades' explores this topic with theoretical discussions and an in-depth look at a range of selected projects, which, besides showcasing suitable materials and designs, give the reader a detailed look behind the scenes. It turns out that quality architecture can only result from a coherency between the facade, structure, internal organisation and building services design elements that interact directly with each other. This presents the architect with enormous challenges, particularly as the unity between the exterior and interior is no longer a given, as today's range of materials and design possibilities offer nearly limitless creativity.
Best of Detail : Beton / Concrete - Best of DETAIL
Presents highlights from the magazine published in recent years about concrete, a powerful medium for architectural expression. In additional to compelling specialist articles, this book contains a special section with a wide range of examples to inspire your own architectural practice, from train stations and churches to single-family homes
Barcelona : urban architecture and community since 2010
Highlights some of the most exciting structures built in Barcelona since 2010, bringing readers on a guided tour of surprising residential buildings, intriguing museums and extraordinary community spaces. The projects, including many additions to existing buildings, are documented with photos, floor plans and texts. Supplementary interviews introduce readers to key players in Barcelona’s architectural scene, while essays shed light on little-known aspects of the city’s urban development and transport planning.
Architecture and the modern hospital : Nosokomeion to Hygeia
Explores the rapid evolution of hospital design in the twentieth century, analysing the ways in which architects and other specialists reimagined the modern hospital. It examines how the vast expansion of medical institutions over the course of the century was enabled by new approaches to architectural design and it highlights the emerging political conviction that physical health would become the cornerstone of human welfare.
Architectural Design : Radical Architectural Drawing ; Vol.92, Number 4 (July/August 2022)
Seeks to showcase the architects who are pushing the envelope of drawing in extraordinary ways, and their insights into architecture’s future spatial dexterity. The issue is built around an international group of architects involved in an ongoing KU Leuven Faculty of Architecture international drawing research project, who are creating new drawing methodologies in new and exciting realms.
Adaptable Architecture : Theory and practice
provides thought-provoking and inquisitive insights into how we can prolong the useful life of buildings by designing them to be more adaptable, and hence create a more sustainable built environment. The book provides a theoretical foundation counterpointed by the experiences and ideas of those involved in the design and use of buildings. It explains many approaches to designing for change, with lessons from history, and case studies including The Cedar Rapids Public Library, Kentish Town Health Centre and Folkestone Performing Arts Centre, which stretch our thinking beyond the conventional notions of adaptability. The authors reveal the many conditions that make it a complex design phenomenon, by considering the purpose, design and business case of buildings as well as the physical product. Full of summaries, diagrams, reference charts, tables, and photos of exemplar solutions for use as conversational tools or working aids, this book is for any professional or student who wants to research, question, imagine, illustrate - and ultimately design for - adaptation.
Aalto in Detail : A Catalogue of Components
Celebrates the rich detail in the work of Aino, Elissa, and Alvar Aalto. Every support, railing, and handle is the result of intensive formal and functional research. The authors document 50 Aalto buildings - some well-known and others less so - and arrange their photographs by component into 20 chapters. The result is a rich photographic record that will serve as a source of inspiration for every architect. From door handles to skylights: Aalto's infinite wealth of components Inspiring documentation with 400 systematically arranged photos Unconventionally detailed solutions with special attention paid to technical feasibility
150 best cottage and cabin ideas
This is an ultimate resource for creating the ideal remote retreat. Discover 150 cottages and cabins from around the world that feature the luxury of modern home construction while preserving the surrounding landscape and utilizing local natural resources. These enviable dwelling showcase inspirations for homeowners, designers, and architects - from exposed-beam ceilings and built-in furnishings to large open-floor plans and floor-to-ceiling windows that accentuate picturesque views of the great outdoors. This volume highlights hidden sanctuaries that offer spacious, comfortable, and, most important, more natural living environments with a range of stunning full-colour photographs and detailed design plans.
