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Applied Research in Uncertainty Modeling and Analysis

For a long time uncertainty has been considered synonymous with random, stochastic, statistic, or probabilistic. Since the early sixties views on uncertainty have become more heterogeneous. In the past forty years numerous tools that model uncertainty, above and beyond statistics, have been proposed by several engineers and scientists. The tool/method to model uncertainty in a specific context should really be chosen by considering the features of the phenomenon under consideration, not independent of what is known about the system and what causes uncertainty. In this fascinating overview of the field, the authors provide broad coverage of uncertainty analysis/modeling and its application. Applied Research in Uncertainty Modeling and Analysis presents the perspectives of various researchers and practitioners on uncertainty analysis and modeling outside their own fields and domain expertise. Rather than focusing explicitly on theory, the authors use real-world examples to demonstrate the strength of the chosen methodology. Applied Research in Uncertainty Modeling and Analysis concentrates on general aspects of uncertainty, modeling, and methods, and focuses on various applications, included Biomedical Engineering, Chemical Engineering, Structural Engineering, and Transportation Engineering.

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Analysis, Control and Optimization of Complex Dynamic Systems

Analysis, Control and Optimization of Complex Dynamic Systems gathers in a single volume a spectrum of complex dynamic systems related papers written by experts in their fields, and strongly representative of current research trends. Complex systems present important challenges, in great part due to their sheer size which makes it difficult to grasp their dynamic behavior, optimize their operations, or study their reliability. Yet, we live in a world where, due to increasing inter-dependencies and networking of systems, complexity has become the norm. With this in mind, the volume comprises two parts. The first part is dedicated to a spectrum of complex problems of decision and control encountered in the area of production and inventory systems. The second part is dedicated to large scale or multi-agent system problems occurring in other areas of engineering such as telecommunication and electric power networks, as well as more generic context.

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Analysis and Algorithms for Service Parts Supply Chains

Services requiring parts has become a $1.5 trillion business annually worldwide, creating a tremendous incentive to manage the logistics of these parts efficiently by making planning and operational decisions in a rational and rigorous manner. This book provides a broad overview of modeling approaches and solution methodologies for addressing service parts inventory problems found in high-powered technology and aerospace applications. The focus in this work is on the management of high cost, low demand rate service parts found in multi-echelon settings. This unique book, with its breadth of topics and mathematical treatment, begins by first demonstrating the optimality of an order-up-to policy [or (s-1,s)] in certain environments. This policy is used in the real world and studied throughout the text. The fundamental mathematical building blocks for modeling and solving applications of stochastic process and optimization techniques to service parts management problems are summarized extensively. A wide range of exact and approximate mathematical models of multi-echelon systems is developed and used in practice to estimate future inventory investment and part repair requirements.

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Advertising in contemporary consumer culture

This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari’s notion of assemblage, This book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century.

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Absolute Essentials of Business Behavioural Ethics

Behavioural ethics in business is an emerging field that has challenged some of the established wisdom about ethics and added some truly new insights into our understanding about decision-making and behaviour. This concise textbook is ideal for use in the classroom as core or additional reading on courses in business ethics and corporate social responsibility; organisational behaviour and psychology; and any module with ethics content (for example, accounting ethics and strategic management).

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A Theory of Marketing : Outline of a Social Systems Perspective

Marketing has become one of the most influential forces in contemporary market economies. Yet despite ubiquitous empirical presence, uncountable textbook definitions, and sixty years of scholarly work, a coherent sociological understanding of this powerful concept is still amiss. Drawing on Luhmannian social systems theory, historical analysis, and four qualitative studies, the author theorizes on the marketing function as a self-contained system of communications. It is argued that marketing systems prosper within a host organization if and as long as they successfully influence observers' preferences towards particular brands. On these conceptual foundations a comprehensive brand- and communication-centered theory is developed that fulfills Alderson', Cox' and Bartels' foundational requirements for a general theory of marketing in an unprecedented way.

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A Successful Transformation? : Restructuring of the Czech Automobile Industry

This book investigates the complex processes of the post-1990 transformation in the Czech automotive industry and its selective integration in the West European automobile manufacturing system. The post-1990 restructuring of the Czech automotive industry is analyzed in the context of its pre-1990 development and in the context of the Central and East European automobile industry as a whole. Specifically, the book examines the development and post-1990 restructuring of the Czech passenger car industry, the components industry and truck manufacturing. Major topics covered include the development of the Czech automotive industry before 1990, the detailed case study of Škoda Auto, the effects of the post-1990 privatization in the Czech automotive industry, the role and effects of foreign direct investment during the post-1990 restructuring, the restructuring of the Czech truck industry, and the rapid development of the automotive components manufacturing.

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A Fair Share of Tax : A Fiscal Anthropology of Contemporary Sweden

Takes a taxpayer's perspective to the relations taxation creates between people and their state. Larsen proposes that in order to understand tax compliance and cheating, we have to look beyond law, psychological experiments and surveys to include tax collectors and taxpayers' practices. The text explores the view of taxes seen as citizen’s explicit economic relation to the state and implicit economic relation to all other compatriots. Larsen suggests how to build and increase tax compliance if we take the idea of taxation creating reciprocal relations seriously.

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50 Years of EU Economic Dynamics : Integration, Financial Markets and Innovations

On the occasion of the 50th anniversary of the European Union experts present their analyses of historical developments and new economic challenges for the EU. After a reflection on historical dynamics, the contributors point out the dramatic economic shifts between Europe, Asia and the US. Representatives from major central banks (including the ECB), other leading banks, and academia analyze the dynamics of the Eurozone and financial market integration in the context of globalization and economic growth. Furthermore, the authors discuss the challenges of information and communication technologies by means of various country analyses. Moreover, the Schumpeterian prospects for Europe and the Lisbon Agenda, the long-term challenges of EU pension reforms, emission trading systems in the EU, and options for a new EU constitution are highlighted. At the bottom line of this EU analysis are major implications for investors, managers, policy-makers and the public at large in both the EU and the global economy.

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Artistic cartography and design explorations towards the pluriverse

Explores the pluriverse of art and design through epistemological and methodological considerations. What kinds of sustainable ways are there for knowledge transfer, supporting plural agendas, finding novel ways for unsettling conversations, unlearning and learning and challenging power structures with marginalised groups and contexts through art and design? The main themes of the book are art and design methods, epistemologies and practices that provide critical, interdisciplinary, pluriversal and decolonial considerations. The book challenges the domination of the white logic of art and design and shifts away from the Anglo-European one-world system towards the pluriverse.

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Animating Unpredictable Effects : Nonlinearity in Hollywood’s R&D Complex

Uncanny computer-generated animations of splashing waves, billowing smoke clouds, and characters’ flowing hair have become a ubiquitous presence on screens of all types since the 1980s. This Open Access book charts the history of these digital moving images and the software tools that make them. Unpredictable Visual Effects uncovers an institutional and industrial history that saw media industries conducting more private R&D as Cold War federal funding began to wane in the late 1980s. In this context studios and media software companies took concepts used for studying and managing unpredictable systems like markets, weather, and fluids and turned them into tools for animation. Unpredictable Visual Effects theorizes how these animations are part of a paradigm of control evident across society, while at the same time exploring what they can teach us about the relationship between making and knowing.

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A Story of Islamic Art

The book also provides a detailed introduction, maps, timeline, glossary, and guides for further reading. This book offers accessible answers to key questions in the scholarship on Islamic art and architecture from its earliest times to the present. The issues dealt with in each of the stories include iconography, attitudes towards representation, the role of script, the elaboration of geometric decoration, the creation of sacred and secular spaces in architecture, and the socio-cultural context of art production and consumption.

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Building from tradition : Local materials and methods in contemporary architecture

Examines the recent resurgence of interest in the handmade building and the use of local and renewable materials in contemporary construction. In the past, raw materials were shaped to provide shelter and to accommodate the cultural, social, and economic needs of individuals and communities. This is still true today as architects, engineers, and builders turn once again to local resources and methods, not simply for constructing buildings, but also as a strategy for supporting social engagement, sustainable development, and cultural continuity. Building from Tradition features global case studies that allow readers to understand how building practices-developed and refined by previous generations-continue to be adapted to suit a broad range of cultural and environmental contexts. The book provides: a survey of historical and technical information about geologic and plant-based materials such as: stone, earth, reed and grass, wood, and bamboo; 24 detailed case studies examining the disadvantages and benefits to using traditional materials and methods and how they are currently being integrated with contemporary construction practices

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Cinematic Style: Fashion, Architecture and Interior Design on Film

This book is the first to consider the significant interplay between fashion and interiors and their combined contribution to cinematic style from early film to the digital age. With examples from Frank Lloyd Wright inspired architecture in Hitchcock's North by Northwest, to Coco Chanel's costumes for Gloria Swanson and a Great Gatsby film-set turned Ralph Lauren flagship, Cinematic Style describes the reciprocal relationship between these cultural forms. Exposing the bleeding lines between fashion and interiors in cinematic and real-life contexts, Berry presents case studies of cinematic styles adopted as brand identities and design movements promoted through filmic fantasy.

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Calm : Interiors to nurture, relax and restore

Home should be a place to retreat from the everyday. Creating a home that instills a sense of calm will cocoon and protect us from the outside world, create a sense of wellbeing and make us feel truly nurtured. Calm will help you create a restful, restorative interior that draws you in and makes your shoulders drop the moment you walk through the door. Sally Denning first explores the essential foundations of a tranquil, comforting home: calming and harmonious colors, textiles, patterns, lighting, and decorative elements.

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Building Systems for Interior Designers ; 3rd ed.

The ultimate interior designer's guide to building systems and safety Building Systems for Interior Designers, Third Edition is the single-source technical reference that every designer needs, and an ideal solution for NCIDQ exam preparation. Addresses the special concerns of the interior designer within the context of the entire design team. New coverage includes the latest information on sustainable design and energy conservation, expanded coverage of security and building control systems, and a new and expanded art program with over 250 new illustrations. Covering systems from HVAC to water to waste to lighting, this book explains technical building systems and engineering issues in a clear and accessible way to help interior designers communicate more effectively with architects, engineers, and contractors.

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Bioclimatic housing : Innovative designs for warm climates

In the search for sustainable architecture, there is growing interest in the relationship between nature and design. In this context, Bioclimatic Housing covers creative, vernacular architecture to present both the theory and practice of innovative, low-energy architecture.The book interweaves the themes of social progress, technological fixes and industry transformation within a discussion of global and country trends, climate types, solutions and technologies. this is a truly international and authoritative work, providing an essential primer for building designers, builders, developers and advanced students in architecture and engineering.

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Art in Focus

The premier art history text! This integrated, chronological approach to the study of art demonstrates the interrelationships of aesthetics, art criticism, art history, and studio art.

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Art History

Brings the history of art to life for a new generation of students. It is global in scope, inclusive in its coverage, and warm and welcoming in tone. The guiding vision of Art History is that the teaching of art history survey courses should be filled with equal delight, enjoyment, and serious learning, while fostering an enthusiastic and educated public for the visual arts.

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Architectural atmospheres : On the experience and politics of architecture

Addresses the growing awareness of the atmospheric dimension of architecture and provides a current, programmatic discussion of this topic. What possibilities does this approach open to architecture, what value does this knowledge have? Three essays and a conversation lead a cross-discipline discussion on the impact of architecture, and contribute to the debate first initiated by Peter Zumthor. The texts are accompanied by approximately forty color images that capture architectural moods in a variety of ways

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