الصفحة 5
الصفحة 5
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AI and UX : Why artificial intelligence needs user experience

Great effort has been put forth to continuously make AI “smarter.” But, will smarter always equal more successful AI? It is not just about getting a product to market, but about getting the product into a user’s hands in a form that will be embraced. This demands examining the product from the perspective of the user. Authors Gavin Lew and Robert Schumacher have written AI and UX to examine just how product managers and designers can best strike this balance. From exploring the history of the parallel journeys of AI and UX, to investigating past product examples and failures, to practical expert knowledge on how to best execute a positive user experience, AI and UX examines all angles of how AI can best be developed within a UX framework.

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Affect and Emotion in Human-Computer Interaction : From Theory to Applications

The present book provides an account of the latest work on a variety of aspects related to affect and emotion in human-technology interaction. It covers theoretical issues, user experience and design aspects as well as sensing issues, and reports on a number of affective applications that have been developed in recent years.

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AdvancED DOM Scripting : Dynamic Web Design Techniques

As a web designer or developer, you know how powerful DOM scripting is for enhancing web pages and applications, adding dynamic functionality and improving the user experience. You've got a reasonable understanding of JavaScript and the DOM, but now you want to take your skills further. This book is all you need—it shows you how to add essential functionality to your web pages.

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Accelerated VB 2008

Visual Basic 2008 offers powerful new features, and Accelerated VB 2008 is the fastest path to mastering them, and the rest of Visual Basic, for both experienced Visual Basic programmers moving to VB 2008 and programmers moving to Visual Basic from another object–oriented language. Many books introduce VB, but very few also explain how to use it optimally with the .NET common language runtime (CLR). This book teaches both core Visual Basic language concepts and how to wisely employ VB idioms and object–oriented design patterns to exploit the power of VB and the CLR.

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Accelerated C# 2008

Accelerated C# 2008 gives you everything you need to know about C# 2008 in a concentrated 500 pages of must-know information and best practices. C# 2008 offers powerful new features, and Accelerated C# 2008 is the fastest path to mastery, for both experienced C# programmers moving to C# 2008 and programmers moving to C# from another object-oriented language.

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Comprehensive esthetic dentistry

Allows a clinician to shape dental treatment and elevate patient smiles. Based on scientific research, clinical evidence, and the practical experience of the authors, this book is a practical approach to esthetic dentistry.

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Brudvik's advanced removable partial dentures

Features hundreds of new photographs and drawings to explain the intricacies of complex RPDs. The function of each element of an RPD is described in isolation and by class, and the clinical and laboratory steps of RPD design and creation are reviewed, followed by discussions of various types of prostheses and when/how to use them. This technical manual is aimed at experienced practitioners but still presents the information in a neat, organized, and easy-to-follow manner.

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Autistic people in dental and medical clinics: challenges and Solutions

Gives university students as well as established healthcare professionals an understanding of how they can assist autistic patients in clinical settings. This book providing strategies that aspiring and established healthcare professionals can use to make their clinical workplaces more accommodatingfor autistics and their familiesand present a synopsis of the literature about the challenges and experiences that autistic patients have had in dental and medical settings.

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An introduction to orthodontics

This is the essential orthodontics text for all staff involved in orthodontic treatment, whether they are dental students, orthodontic therapists, postgraduate students at the beginning of their career, or more experienced clinicians wanting an evidence-based, concise update on the foundations of contemporary orthodontic care.

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Advanced dental biomaterials

Advanced Dental Biomaterials is an invaluable reference for researchers and clinicians within the biomedical industry and academia. The book can be used by both an experienced researcher/clinician learning about other biomaterials or applications that may be applicable to their current research or as a guide for a new entrant into the field who needs to gain an understanding of the primary challenges, opportunities, most relevant biomaterials, and key applications in dentistry.

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Landslides in research, theory and practice ; Proceedings of the 8th International Symposium on Landslides held in Cardiff on 26–30 June 2000

Contains vital information from throughout the world on landslide and slope instability problems. Every four years the worlds leading scientists and engineers dealing with landslides, have the opportunity to meet up and engage in the exchange of ideas and experiences at a symposium run under the auspices of ISSMGE Technical Committee 11. These volumes, taken from the 8th symposium in the series, detail investigations into landslide causes, mechanisms and hazards, together with accounts of monitoring and mapping.

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Cathodic protection for reinforced concrete structures

For specialist contractors, large consultants and owners of corrosion damaged structures, and looks at international experience with this technique. It examines why corrosion is occurring, the differences in the application of CP with the stark dichotomy in its success and failure, and finally ways in which its performance can be improved on future installations.

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Applied geotechnics for construction projects ; Vol. 3 : Behavior and Design of Project Foundations and Eurocode Validation

Applied Geotechnics for Construction Projects 3 first presents the basic theoretical principles and rules governing the designing and validation of foundations; shallow, semi-deep and deep, then presents real foundation projects with a detailed comparison of the approaches and methods of calculating foundations in relation to the reference systems and rules in force, closely compared to and validated by the Eurocodes. The third chapter presents examples of foundation projects, covering high-side building rafts, strip footings, piles and embankments, enriched by an unprecedented level of experience in the field of foundations for civil and industrial construction projects.

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An Introduction to Soil Mechanics

Offers a superb introduction to theoretical and practical soil mechanics. Special attention is given to the risks of failure in civil engineering, and themes covered include stresses in soils, groundwater flow, consolidation, testing of soils, and stability of slopes. The basic principles of applied mechanics, that are frequently used, are offered in the appendices. The author’s considerable experience of teaching soil mechanics is evident in the many features of the book: it is packed with supportive color illustrations, helpful examples and references.

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Marketing the Arts : Breaking Boundaries

The importance of arts consumption and its socio-cultural, political, and economic dimensions The impact of new technologies, platforms, and alternative artforms on the art market The importance of the aesthetic experience itself and how to research it The value of arts-based methods The art versus commerce debate The artist as entrepreneur The role of the arts marketer as market-maker

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Management Methods and Tools : Practical Know-how for Students, Managers, and Consultants.

This textbook includes the most important management methods and tools. The author does not restrict himself to describing the scientific methods but also shows how to apply them to real-life situations. The management tools he introduces have been successfully tested during 20 years of experience. The various methods are described and analyzed in detail, and many examples illustrate their application. Thus, the textbook gives a fundamental and comprehensive insight into the practice of successful management. It is clearly structured and provides essential in-depth knowledge for students as well as for managers and consultants.

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Making sense of work through collaborative storytelling : Building narratives in organisational change

This book focuses on the development of collaborative practices at work, and in organisations, through stories: from sharing stories to exchanging experiences and building a common narrative collectively.

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Launching & Building a Brand For Dummies

In Launching & Building a Brand For Dummies, Amy Will—who launched her first business at just 24-years-old and has been the brains behind four strong and buzzworthy brands—covers everything from crafting a powerful brand identity and planning that all-important launch to being prepared to scale up as you begin to take off. She reveals crucial lessons from her personal experience in launching five companies, as well as detailing case studies from some of the strongest brands out there, accompanied by insights and advice from successful founders and branding experts.

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Competition Policies in Emerging Economies : Lessons and Challenges from Central America and Mexico

Do small developing economies, or SDEs, need a specific competition policy to create competitive markets? Against the backdrop of globalization, protectionist policies that promote state ownership and heavy regulation of key industries are proving increasingly ineffective for driving growth. Countries around the world are instituting reforms to promote competition and business creation, yet the economic and political concentration of power, feeble judicial systems, and the scarcity of human and financial resources pose special challenges to SDEs. Competition Policies in Emerging Economies features an in-depth analysis of two strategic industries — telecommunications and banking — in several Central American nations which sheds light on the dynamics of the transition to deregulation and trade liberalization. Examining the lessons learned from these experiences and presenting discussion of political, legal, economic, financial, cultural, and organizational issues, the book provides unique perspectives on competition policy and economic development.

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Business Education and Emerging Market Economies : Perspectives and Best Practices

Business Education in Emerging Market Economies discusses the impact of business education on emerging markets and explores curricular innovation, pedagogical approaches, and strategic alliances in the context of industrializing economies. Emerging markets consist of eighty percent of the world's population and some 75% of its trade growth in the foreseeable future according to the U.S. Department of Commerce. The potential economic growth of emerging markets has prompted a need to understand the dynamics of these markets, their business institutions, and their educational systems. The pressures of globalization and the recent economic reforms that swept across emerging, developing, and transitioning, economies have had a positive impact on the demand for business education and business knowledge from the developed and industrialized countries. As a result, many methods were developed to transfer know-how from the developed markets including learning through imitation, using western style pedagogical approaches, attending universities in industrialized countries, learning through experience and practice, and using information technology. The conclusion we reach is that business and management education in emerging markets is fast changing the way in which these markets operate and are perceived – business educators are catalysts for greater economic integration.

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