تحسين النتائح
ترتيب حسب
من
الى
الصفحة 5
الصفحة 5
Branded content : The fateful merging of media and marketing
This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines the growth of content funded by brands, including brands’ own media, native advertising, and the integration of branded content across film, television, journalism and publishing, online, mobile, and social media.
Bargaining Power Effects in Financial Contracting : A Joint Analysis of Contract Type and Placement Mode Choices
The aim of this dissertation is to examine bargaining power effects in financial contracting. In particular power effects on firms' choices of contract type (debt vs. equity) and placement mode (public offering vs. private placement)
A cost based approach to project management : Planning and controlling construction project costs
Illustrates the principles of project management and the essentials of cost planning and control with easy-to-understand examples from the construction industry Includes step-by-step details of project planning, cost estimating, and management processes Offers clear, cost-based methods for defining scope, preparing bids, and planning for contingencies, as well as monitoring progress and determining when to take remedial action Contains a user-friendly guide to project management acronyms and terminology Provides sample construction schedules, budgets, and progress report forms
MARE-WINT : New Materials and Reliability in Offshore Wind Turbine Technology
This book provides a holistic, interdisciplinary overview of offshore wind energy, and is a must-read for advanced researchers. Topics, from the design and analysis of future turbines, to the decommissioning of wind farms, are covered. The scope of the work ranges from analytical, numerical and experimental advancements in structural and fluid mechanics, to novel developments in risk, safety & reliability engineering for offshore wind. The core objective of the current work is to make offshore wind energy more competitive, by improving the reliability, and operations and maintenance (O&M) strategies of wind turbines.
Alive : Advancements in Adaptive Architecture
Proposes to embrace the unknown and cultivate the architectural discipline towards an integrated and cross-disciplinary practice. It unravels compelling innovative and forward-thinking design narratives by leading international practitioners and researchers who investigate novel associations between architecture, nature and humanity for a future, alive architecture.
Mathematical Modelling for Sustainable Development
Mathematics needs Sustainable Development. When science was gradually reinvented in European medieval societies, it was legitimised as contributing to the disclosure of God’s divine creation. The conflicts that emerged became well known as a result of the clash between Galileo and the Church. Science found a new legitimacy through recognition that it was a powerful force against superstition. In the Enlightenment the argument was pushed forward by attributing Progress to the advancement of science: science could produce a better world by promoting rationality. In our modern society, science has become intimately linked to technology. Science for its own sake unfortunately rarely has positive outcomes in terms of research grant applications. Meanwhile, science and technology, and the progress they are supposed to produce, meet with wide scale scepticism. We all know of the current global problems: climate change, resource depletion, a thinning ozone layer, space debris, declining biodiversity, malnutrition, dying ecosystems, global inequity, and the risk of unprecedented nuclear wars
Making Ammonia : Fritz Haber, Walther Nernst, and the Nature of Scientific Discovery
This book discusses the progress of science and the transfer of scientific knowledge to technological application. It also identifies the factors necessary to achieve this progress. Based on a case study of the physical chemist Fritz Haber's discovery of ammonia synthesis between 1903 and 1909, the book places Haber's work in historical and scientific (physicochemical) context. The scientific developments of the preceding century are framed in a way that emphasizes the confluence of knowledge needed for Haber's success. Against this background, Haber's work is presented in detail along with the indispensable contributions of his colleague, the physical chemist, Walter Nernst, and their assistants. The detailed accounts of scientific advancement remind us of the physical basis on which our scientific theories and ideas are built. Without this reminder we often forget how complex, and how beautiful achievements in science can be.
Louisiana's response to extreme weather : A coastal state's adaptation challenges and successes
Takes an in-depth look at Louisiana as a state which is ahead of the curve in terms of extreme weather events, both in frequency and magnitude, and in its responses to these challenges including recovery and enhancement of resiliency.
Limits to the European Union’s Normative Power in a Post-conflict Society : EULEX and Peacebuilding in Kosovo
Investigates the EU’s peacebuilding activities in that country, in the light of the normative power theory in the post-conflict setting and peacebuilding theory. Ten years after the massive engagement of the EU in the country torn by war, the authors critically assess the effects of the EU projecting its normative power – the enforcement of its standards, ‘good’ or ‘bad’ – through the EULEX mission, taking into consideration also the local aspects, so far neglected in this field of research. Inspecting thoroughly the EULEX activities in the police, customs and judiciary sector.This open access book offers a comprehensive assessment of the EULEX mission, based on two Horizon2020 research projects: IECEU - Improving the Effectiveness of Capabilities in EU Conflict Prevention, and KOSNORTH – The European Union and its Normative Power in a Post-conflict Society: A Case Study of Northern Kosovo (Marie Sklodowska-Curie Individual Fellowship).
Legitimacy in International Law
In recent years the question of the legitimacy of international law has been discussed quite intensively. Such questions are, for example, whether international law lacks legitimacy in general; whether international law or a part of it has yielded to the facts of power; whether adherence to international legal commitments should be subordinated to self-defined national interests; whether international law or particular rules of it – such as the prohibition of the use of armed force – have lost their ability to induce compliance (compliance pull); and what is the relevance of non-enforcement or failure to obey for the legitimacy of that particular international norm? This book contains fresh perspectives on these questions, offered at an international and interdisciplinary conference hosted by the Max Planck Institute for Comparative Law and International Law.
Composites with micro- and nano-structure : Computational modeling and experiments
The book contains atomistic and continuum numerical methods and experimental validation for composite materials reinforced with particles or fibres, porous materials, homogenization and other important topics for research in this field.
Charging the Internal Combustion Engine
The purpose of this book is to facilitate a better understanding of the characteristics of superchargers in respect to their physical operating principles, as well as their interaction with piston engines. This applies both to the displacement compressor and toexhaustgas turbocharging systems,whichoftenareverycomplex.
Ceramic and Glass Materials : Structure, Properties and Processing
Ceramic and Glass Materials: Structure, Properties and Processing is a concise and comprehensive guide to the key ceramic and glass materials used in modern technology. Each chapter focuses on the structure-property relationships for these important materials and expands the reader’s understanding of their nature by simultaneously discussing the technology of their processing methods. In each case, the resulting understanding of the contemporary applications of the materials provides insights as to their future roles in twenty first century engineering and technology. Organized to be a practical and comprehensive resource, each chapter is dedicated to a specific material such as: alumina, mullite, sillimanite minerals, aluminates, quartz and silicas, refractory oxides, clays, concrete and cement, lead compounds, and zirconia.
Care of Astronomical Telescopes and Accessories : A Manual for the Astronomical Observer and Amateur Telescope Maker
guide for anyone who wants to understand more than just the basics of astronomical telescopes and accessories, and how to maintain them in the peak of condition. The latest on safely adjusting, cleaning, and maintaining your equipment is combined with thoroughly updated methods from the old masters. Here, too, are details of choosing new and used optics and accessories, along with enhancements you can make to extend their versatility and useful lifetime. This book is for you. Really. Looking after an astronomical telescope isn’t only for the experts - although there are some things that only an expert should attempt - and every serious amateur astronomer will find invaluable information here, gleaned from Barlow Pepin's many years’ experience working with optical instruments.
Business processes : An archival science approach to collaborative decision making, records, and knowledge management
Collaborative decision making processes are a form of communication inside organizations. Their functioning can teach lessons for the design of electronic office systems. Those processes are open ended and therefore decide themselves on their form. Like oral deliberations which cannot be modelled in advance any open ended communication process needs means for common control over the further advancement and the ending of the process.The book is a reworked English version of a thesis for the official qualification for university professorship accepted by the German University of Administrative Sciences Speyer. Germany.
Bio-informatique moléculaire : Une approche algorithmique = Molecular bioinformatics : An algorithmic approach
Deals with genetic maps, from the problem of sequence comparison and alignment, including DNA chips and genomic rearrangement. It thus covers a wide variety of topics relating to algorithmic and combinatorial processing of questions arising from molecular bioinformatics and biotechnology.
Bandwidth Extension of Speech Signals
Bandwidth Extension of Speech Signals provides discussion on different approaches for efficient and robust bandwidth extension of speech signals while acknowledging the influence of noise corrupted real-world signals. The book describes the theory and methods for quality enhancement of clean speech signals and distorted speech signals.
Auralization : Fundamentals of acoustics, modelling, simulation, algorithms and acoustic virtual reality
"Auralization" is the technique of creation and reproduction of sound on the basis of computer data. With this tool is it possible to predict the character of sound signals which are generated at the source and modified by reinforcement, propagation and transmission in systems such as rooms, buildings, vehicles or other technical devices. This book is organized as a comprehensive collection of the basics of sound and vibration, acoustic modelling, simulation, signal processing and audio reproduction. Implementations of the auralization technique are described using examples drawn from various fields in acoustic’s research and engineering, architecture, sound design and virtual reality.
Artificial intelligence in recognition and classification of astrophysical and medical images
This book presents innovative techniques in Recognition and Classification of Astrophysical and Medical Images. The contents include: Introduction to pattern recognition and classification in astrophysical and medical images. Image standardization and enhancement. Region-based methods for pattern recognition in medical and astrophysical images. Advanced information processing using statistical methods. Feature recognition and classification using spectral method
Applied Pedagogies for Higher Education : Real World Learning and Innovation across the Curriculum
This book critiques real world learning across both the curriculum and extracurricular activities. Drawing on disciplines as diverse as business, health, fashion, sociology and geography, the editors and authors employ a cross-disciplinary approach to examine how this concept is being applied in higher education.
