AI Strategy for Sales and Marketing : Connecting Marketing, Sales and Customer Experience / Katie King
Presents a practical framework for strategically leveraging AI to boost sales, marketing and customer-centricity Showcases ...
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AI and the Future of Banking / Tony Boobier
Across its entire breadth and depth, the banking industry is at the forefront of investigating Advanced Analytics and AI ...
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Acceptance and Usage of Technology through the Digital User Experience / Nedra Bahri-Ammari, Imene Ben Yahia-Boumaiza
Sheds light on the challenges and solutions for companies when dealing with the online consumer on social media and in the ...
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Achieving Organizational Agility, Intelligence, and Resilience Through Information Systems / Hakikur Rahman
Presents the latest scholarly research on the widespread integration of technological innovations around the globe and examines ...
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Advanced Materials in Smart Building Skins for Sustainability: From Nano to Macroscale / Julian Wang, Donglu Shi, Yehao Song
Demonstrates the importance of smart and dynamic building skins in in sustainable buildings Provides the scientific basis ...
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Advanced Trends in ICT for Innovative Business Management / Katarzyna Szymczyk
Contains a collection of scientific chapters addressing the emerging trends in IT and telecommunications, as well as the ...
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Applications of Artificial Intelligence, Big Data and Internet of Things in Sustainable Development / Sam Goundar, Archana Purwar, Ajmer Singh
Focuses on different algorithms and models related to AI, big data and IoT used for various domains. It enables the reader ...
اقرأ المزيدArtificial Intelligence and International Economic Law : Disruption, Regulation, and Reconfiguration
This book was finalized while countries around the world were still confronting a global public health crisis caused by the ...
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Artificial Intelligence for Business: A Roadmap for Getting Started with AI / Jason L. Anderson
Artificial Intelligence for Business: A Roadmap for Getting Started with AI will provide the reader with an easy to understand ...
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Artificial Intelligence, Business and Civilization : Our Fate Made in Machines / By Andreas Kaplan
Looks at what exactly artificial intelligence is, how it can be classified, how it differentiates from other concepts such ...
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Balancing Exploration and Exploitation by Creating Organizational Think Tanks
Key for successful knowledge management is a balance between exploration and exploitation. Danger arises when exploration ...
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Branded Content : The Fateful Merging of Media and Marketing / Jonathan Hardy
This is a critical study of the changing relationship between media and marketing communications in the digital age. It examines ...
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Coded Leadership : Developing Scalable Management in an AI-induced Quantum World / Raul Villamarin Rodriguez
Introduces the necessary background to understand the challenges in today’s organizational leadership and how artificial ...
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Community-Oriented Policing and Technological Innovations
This Brief presents new approaches and innovative challenges to address bringing technology into community-oriented policing ...
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Converged Communications: Evolution from Telephony to 5G Mobile Internet / Erkki Koivusalo
The central theme of the book is to build deeper understanding about incremental technological progress by introducing both ...
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Data Collection in Fragile States Innovations from Africa and Beyond
This book addresses an urgent issue on which little organized information exists. It reflects experience in Africa but is ...
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Design for Personalisation / Iryna Kuksa, Tom Fisher
Presents taxonomy of personalisation, and its potential consequences for the design profession as well as its ethical and ...
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Designed for Digital : How to Architect Your Business for Sustained Success / Jeanne W. Ross; Cynthia M. Beath; Martin Mocker
Designed for Digital offers practical advice on digital transformation, with examples that include Amazon, BNY Mellon, DBS ...
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Designing the Successful Corporate Accelerator / Jules Miller, Jeremy Kagan
The first half of the book takes a broader look at corporate innovation as a whole and how accelerators fit in, then the ...
اقرأ المزيدDigital Darwinism : Surviving the New Age of Business Disruption / Tom Goodwin
This book guides you through the unrelenting pace of change and uncertainty facing business leaders today. Currently in a ...
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