B2B Brand Management
Our book is one of the first to probe deeply into the art and science of branding industrial products. We provide the concepts, ...
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Balancing Exploration and Exploitation by Creating Organizational Think Tanks
Key for successful knowledge management is a balance between exploration and exploitation. Danger arises when exploration ...
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Bank Capital and Risk-Taking
The aim of this study is to contribute to this understanding by answering the following questions: How do banks adjust capital ...
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Banking Sector Liberalization in India
Banking Sector Liberalization in India explores in detail the changes in the Indian banking sector over the last 20 years, ...
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Banking for Family Business
Hints of globalization have actually been around for several decades, even though they made only a modest impact; however, ...
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Banks and Shareholder Value
In the German banking sector, management is continually increasing its focus on shareholder interests. This can be seen in ...
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Bargaining Power Effects in Financial Contracting
The aim of this dissertation is to examine bargaining power effects in financial contracting. In particular power effects ...
اقرأ المزيدBe Data Literate : The Data Literacy Skills Everyone Needs To Succeed / Jordan Morrow
It is not enough for a business to have the best data if those using it don't understand the right questions to ask or how ...
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Becoming Virtual
This book examines the capabilities needed to transform a globally distributed organization into a virtual organization (an ...
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Behavioural Research for Marketing : A Practitioner's Handbook / Julian Adams
Provides market researchers and marketeers with the tools to better understand human behaviour by drawing upon social science ...
اقرأ المزيدBeyond the Limits to Growth : New Ideas for Sustainability from Japan
This book offers an optimistic view of the future and provides a road map for societies to get there. Drawing upon extensive ...
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Biased Technical Change and Economic Conservation Laws
The concept of economic conservation laws dates back to Ramsey’s classic study of 1928. This book primarily makes use of ...
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Big Data : A Road Map for Successful Digital Marketing / Amandeep Singh, Rohit Bansal, Sandhir Sharma
Big Data: A Roadmap for Successful Digital Marketing explores recent trends in the use of big data to predict consumer behavior, ...
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Big Data in Bioeconomy Results from the European DataBio Project
This book presents the comprehensive outcome of The European DataBio Project, which examined new data-driven methods to shape ...
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Big Data in Energy Economics / Hui Liu
Combines energy economics and big data modeling analysis in energy conversion and management and comprehensively introduces ...
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Bio-Inspired Credit Risk Analysis
Credit risk analysis is one of the most important topics in the field of financial risk management. Due to recent financial ...
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Bioeconomic Modelling and Valuation of Exploited Marine Ecosystems
This book offers an environmental-economic analysis of exploited ecosystems with a clear policy orientation. The study tries ...
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Bioeconomy
This book defines the new field of "Bioeconomy" as the sustainable and innovative use of biomass and biological knowledge ...
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Bioeconomy and Global Inequalities Socio-Ecological Perspectives on Biomass Sourcing and Production
This book explores bioeconomy and bioenergy policies across South America, Asia and Europe. It discusses how a transition ...
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Biofuels, Solar and Wind as Renewable Energy Systems : Benefits and Risks
With shortages of fossil energy, especially oil and natural gas, and heavy biomass energy use occurring in both developed ...
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