The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...
اقرأ المزيدThis book of about two hundred and seventy pages examines the complex and challenging problem of how companies can take an ...
اقرأ المزيدThis book, INTELLIGENCE and SECURITY INFORMATICS: TECHNIQUES & APPLICATIONS, presents a collection of works discussing terrorism ...
اقرأ المزيدThis anthology contains contributions addressing current challenges and approaches of intelligent decision support in organizations. ...
اقرأ المزيدThis innovative book opens a path to overcoming the crisis of management in the face of complexity. The systems approach ...
اقرأ المزيدIntentional Leadership: Becoming a Trustworthy Leader clearly explains the ways leaders can build trust in three stages of ...
اقرأ المزيدThis book presents an overview of inter-municipal cooperation in eight European countries. Each country study sketches its ...
اقرأ المزيدThis book constitutes the refereed proceedings of the 5th European Conference on Interactive Television, EuroITV 2007, held ...
اقرأ المزيدChapters of this book offer a careful selection of the best contributions to the Italian Association for Information Systems ...
اقرأ المزيدThe "Internal Audit Handbook" is a comprehensive, up-to-date presentation of the tasks and challenges facing internal audit. ...
اقرأ المزيدThis book examines the implications of internal crowdsourcing (IC) in companies. Presenting an employee-oriented, cross-sector ...
اقرأ المزيدIn times of global markets, increasing competition and short product life cycles the effective and efficient management of ...
اقرأ المزيدDeals with these topics Fundamentals of corporate management Introduction to communication-based management theory Perspectives ...
اقرأ المزيدThis volume presents a wide selection of studies and works in the area of international communication. The growing globalisation ...
اقرأ المزيدThis book is a must read for all those interested in building successful global brands and for all those interested in China ...
اقرأ المزيدAs a result of the progress in information and communication technologies (ICT) economic activities have become less dependent ...
اقرأ المزيدThe effects of international trade and foreign direct investment on developing economies have always been controversial. ...
اقرأ المزيدInternational Corporate Finance offers thorough coverage of the international monetary system, international financing, foreign ...
اقرأ المزيدThis book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: ...
اقرأ المزيدThe book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory ...
اقرأ المزيد