This upper-level textbook aims to educate students and professionals on how to develop business models that have a positive ...
اقرأ المزيدTaking the business model as point of departure, this open access book explores how companies and organizations can contribute ...
اقرأ المزيدPresents a comprehensive analysis of the problems of adaptation of traditional and new methods of operational and project ...
اقرأ المزيدThis book is among the first cross-disciplinary works about Manufacturing 4.0. It includes chapters about the technical, ...
اقرأ المزيدThis book presents the foundations of the Big Data research and innovation ecosystem and the associated enablers that facilitate ...
اقرأ المزيدThis book is an important reframing of the role of innovation in agriculture. Dr. Campos and his distinguished coauthors ...
اقرأ المزيدThis book explores the conscious and unconscious norms, values, and characteristics that drive behaviors within the high-tech ...
اقرأ المزيدExamines the evolution of marketing scholarship over generations from Marketing 1.0 to 4.0. It argues that most firms look ...
اقرأ المزيد