AI Strategy for Sales and Marketing : Connecting Marketing, Sales and Customer Experience / Katie King
Presents a practical framework for strategically leveraging AI to boost sales, marketing and customer-centricity Showcases ...
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Account Management Strategies in B2B Sales : Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools / Hans-Peter Neeb
Provides employees and managers in sales with a clearly defined process for building sustainable business relationships along ...
اقرأ المزيدAdvancing Strategy through Behavioural Psychology : Create Competitive Advantage in Relentlessly Changing Markets / Pontus Wadström
The realisation of strategy is entirely dependent on employee behaviour, so in order to achieve business results it is vital ...
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Benefits Realisation: The Change-Driven Approach to Project Success / Rasmus Rytter
In Benefits Realisation: The Change-Driven Approach to Project Success, renowned benefits realisation expert, speaker, and ...
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Big Data : A Road Map for Successful Digital Marketing / Amandeep Singh, Rohit Bansal, Sandhir Sharma
Big Data: A Roadmap for Successful Digital Marketing explores recent trends in the use of big data to predict consumer behavior, ...
اقرأ المزيدBusiness Plan : Telepherique Du Bludan أسامة عرفات ؛ عمار العظمة ؛ رومانس قاروط ؛ إشراف د. جهاد يعقوب
Telepherique Du Bludan is one of the most prominent tourist attractions that targets tourists and visitors from all over ...
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Congruency, Expectations and Consumer Behavior in Digital Environments / Frederic Nimmermann
A progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business ...
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Conjoint Measurement : Methods and Applications
Covering developments in Conjoint Analysis, this book presents the theory and applications of this technique. It discusses: ...
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Corporate and Investment Banking : Preparing for a Career in Sales, Trading, and Research in Global Markets / Fidelio Tata
Provides unique information to prepare graduates and newly hired corporate and investment banking professionals for a career ...
اقرأ المزيدCustomer Experience Excellence : The Six Pillars of Growth / Tim Knight
Customer Experience Excellence provides a route map to CX success. Drawing on a vast body of research collated and curated ...
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Demand Planning : Processi, metodologie e modelli matematici per la gestione della domanda commerciale
Il libro Demand Planning analizza metodi quantitativi, modelli matematici e processi aziendali per la gestione e la pianificazione ...
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Digital Marketing Fundamentals : OMCP's Official Guide to OMCA Certification / Greg Jarboe, Matt Bailey, Michael Stebbins
you’ll find: Full discussions of paid search marketing, email marketing, and marketing to mobile device users Exacting ...
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Elite Sales Strategies: A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative / Anthony Iannarino
This guidebook suggests putting yourself in a “one-up” position, where you, as the salesperson, come to a client in a ...
اقرأ المزيدGN Company for Face Masks and Hand Sanitizers Production نور عماد علام ؛ غيث ابراهيم قطف ؛ إشراف د. فكتوريا خنوف
If there is any product that has been in high demand in Pharmacies and Supermarkets since the advent of the corona virus, ...
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Handbook of Marketing Decision Models
The HANDBOOK OF MARKETING DECISION MODELS presents the state of the art in marketing decision models, dealing with new modeling ...
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How to Build Your Brand : Implementing a Proven and Effective Process / Laurence Lubin
Develop "big picture" insight that inspires big brand ideas Use imagery to understand the fundamental human values that ...
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Integrated Marketing Communications : A Global Brand-Driven Approach / Philip J. Kitchen , Marwa E. Tourky
Integrated Marketing Communications: A Global Brand-Driven Approach, 2nd edition presents an integrated and global framework ...
اقرأ المزيدMarketing 5.0: Technology for Humanity / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
Explains the greatest problem facing marketers today how to integrate three major movements that are changing global markets ...
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Marketing Made Simple : A Step-by-Step StoryBrand Guide for Any Business / Donald Miller, Dr. J.J. Peterson
You will learn: The three stages of customer relationships. How to create and implement the one marketing plan you will never ...
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Marketing Strategy : Overcome Common Pitfalls and Create Effective Marketing / Jenna Tiffany
Presents an easy-to-follow framework for creating a marketing strategy which is scalable and adaptable and can be applied ...
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