الكتب الالكترونية

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978-3-540-78713-6
Experience-Based Communication

Experience-based Communication is a powerful tool. Companies can use it to bring their values to life and to make their messages ...

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978-3-030-76416-6
Integrated Marketing Communications : A Global Brand-Driven Approach / Philip J. Kitchen , Marwa E. Tourky

Integrated Marketing Communications: A Global Brand-Driven Approach, 2nd edition presents an integrated and global framework ...

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978-3-030-33926-5
Transgenerational Marketing : Evolution, Expansion, and Experience / Rajagopal

Examines the evolution of marketing scholarship over generations from Marketing 1.0 to 4.0. It argues that most firms look ...

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9781398601147
Video Marketing : Create Engaging Video Campaigns to Drive Brand Growth and Sales / Jon Mowat

Provides step-by-step guidance for creating and activating effective video marketing and measuring its success Shows how ...

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عدد الكتب: 1 - 4 /4