Publication Date: 2020
ISBN: 978-3-030-44850-9
Internet Resource: Please Login to download book
This is book. Media industry research and EU policymaking are predominantly tailored to large (and, in the latter case, Western) European markets. This open access book addresses the specific qualities of smaller media markets, highlighting their vulnerability to global digital competition and outlining survival strategies for them.
Subject: Business and Management / Media Management / Media Sociology / European Union Politics / IT Law, Media Law, Intellectual / European Cinema and TV / Small media markets / EU Digital Single Market Strategy (DSM) / Copyright law / Media industry research / Online media distribution / Video on demand / european union politics