Elements of Multinational Strategy
Publication Date: 2007
ISBN: 978-3-540-44766-5
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This textbook on international business integrates the academic study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises.
Subject: Business and Economics, Change, Corporate Strategy, Globalization, International Business, Managerial Decision Making, Multinational Enterprise, Multinational Enterprises, business
