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978-3-7908-1758-4

Economics and Management of Networks : Franchising, Strategic Alliances, and Cooperatives

Publication Date: 2007

ISBN: 978-3-7908-1758-4

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The book emphasizes research in economics and management of networks as a theory-driven field. The book presents new research results on efficiency and performance of franchising networks and joint ventures, as well as on entrepreneurship and strategic issues in franchising and cooperatives.


Subject: Business and Economics, Entrepreneurs, Entrepreneurship, Franchising, Import, Industrial Organization, Joint Ventures, business, design, efficiency, management, organization, organizations, performance, strategic management, strategy